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Rixos Hotels Adds a Luxurious Touch to the Urban Lifestyle in JBR with the Launch of Rixos Premium Dubai

26 March 2017

Dubai, United Arab Emirates – Dubai, a city where Arabic tradition meets urban lifestyle, has risen to become one of the most prominent holiday and business hub of the world. The city offers a distinctively unique experience for travelers and this year Rixos Hotels ushers in a special one with the opening of Rixos Premium Dubai on 15th May, 2017.

Located at the heart of Dubai’s popular urban destination, Jumeirah Beach Residence (JBR), the 35-storey beach hotel overlooks the world’s largest Ferris Wheel, The Dubai Eye and is within close proximity to popular shopping destinations such as The Walk, Dubai Marina Mall, Mall of the Emirates and the city’s buzzing highway, Sheikh Zayed Road. The impeccable crystal design of the tower is an architectural landmark transforming the cityscape of JBR.

This new landmark offers 443 sleek rooms and suites overlooking the city nightlights or the scenic horizon over the sea. The hotel also features a private beach as well as 6 trendy restaurants and bars including Turquoise – an all-day dining restaurant, Luigia’s – an Italian fine-dining restaurant, Dubai’s popular live music and sports bar – Lock Stock & Barrel, American steakhouse – STK, the trendy hangout – Black Tap and more. Rixos Premium Dubai will also be opening up new doors of sophisticated banquets and events offering a choice of 10 spacious meeting venues with a seating capacity of 12 – 150 guests and a Diamond Ballroom which can comfortably cater for up to 1000 guests. All these venues have been carefully designed with the fast-paced business entrepreneurs in mind and are fitted with ultra-modern, tech-savvy equipment.

Personal fitness is a part of the urban lifestyle and its state-of-the-art fitness center by Technogym with floor-to-ceiling views of the azure Arabian Gulf is set to complement all your routine goals. A wellness program can never be complete without a spa retreat and the signature Turkish hammam at Natureland Spa is set to revitalize guests through authentic rituals. What’s more, the hotel will offer guests the pleasure of luxury shopping with concept retail stores such as Rodeo Drive, Via Rodeo and Ocean Drive.


Fettah Tamince, Founder and Chairman of Rixos Hotels said, “This is an excellent time to expand Rixos Hotels portfolio in Dubai as the market continues to experience radical growth while establishing itself further as one of the world’s premier leisure and business destinations.”

“With an influx of attractions and multi-national corporations opening in the region, Rixos Premium Dubai’s sought-after location and unparalleled amenities will position the property as a prominent landmark of Dubai,” added Tamince.

To its portfolio, Rixos Hotels will add another two iconic properties by 2018 in Abu Dhabi and the Maldives highlighting the expansion of the Rixos brand into this key resort market.

About Rixos Hotels
Established in 2000, Rixos is one of the world’s fastest growing luxury hotel chains. Dedicated to providing unmatched hospitality amid luxurious surroundings, the international hotel employees over 8,000 members of staff worldwide, each dedicated to providing the best in hospitality whilst offering innovative guest experiences that perfectly blend the best of old and new.

At the heart of every Rixos hotel and resort is a revitalising wellness spa with an authentic Turkish Hammam, renowned for its unique selection of spa experiences. Each hotel offers a distinctive selection of restaurants and bars, an exciting entertainment schedule and a diverse range of opulently appointed rooms and suites.

Celebrated for its incredible hospitality, attentive personalised service and fine cuisine, the award-winning Rixos Hotels have received global recognition from distinguished professional bodies including the American Five Star Diamond Award, Conde Nast, World Travel Awards, Trip Advisor and Great Hotels of the World.

Rixos Hotels first broke ground in the UAE with the opening of Rixos The Palm Dubai in 2012 followed by Rixos Bab Al Bar two years later adding to its portfolio of 26 hotels globally.

For media queries, please contact:
Ali Ozbay – Cluster Director of Marketing and Communications
E:   [email protected]
T: +971 55 100 6570


© Press Release 2017

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