ASICS CEO Alistair Cameron on expanding the brand in the Middle East

We caught up with Alistair during an announcement that ASICS was looking to further expand in the region.

According to him, “We are excited about replicating the success we have had in Europe, where we have more than doubled our business in the last five years, increasing our footprint in the Middle East, and building on existing relationships with key retail partners.”

(Source: CEO Middle East YouTube channel)

Source link

Follow Arabian Post

Select Arabian Post as your preferred source on Google and MSN News for trusted business news and Arab politics and updates.

Arabian Post on MSN News Arabia business and politics

Follow Arabian Post on Google News business coverage

Arabian Post Telegram channel Dubai news updates

Arabian Post Medium articles business insights

Notice an issue?

Arabian Post strives to deliver the most accurate and reliable information to its readers. If you believe you have identified an error or inconsistency in this article, please don't hesitate to contact our editorial team at editor[at]thearabianpost[dot]com. We are committed to promptly addressing any concerns and ensuring the highest level of journalistic integrity.