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Hermes menswear SS17 | The National

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Behind the scenes at the quirky Hermès exhibition in LA – in pictures

An Hermès-clad DJ waits for the crowd, in front of an Hermès scarf. Courtesy Hermès

Behind the scenes at the quirky Hermès exhibition in LA – in pictures

A wall and bench painted to resemble light spilling from a lamppost, showing off spring/summer 2017 accessories. Courtesy Hermès

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Behind the scenes at the quirky Hermès exhibition in LA – in pictures

A wall and bench painted to resemble light spilling from a lampost, showing off spring/summer 2017 accessories. Courtesy Hermès

Behind the scenes at the quirky Hermès exhibition in LA – in pictures

Hermès CEO Axel Dumas and artistic director of menswear Véronique Nichanian at the event. Courtesy Hermès

Behind the scenes at the quirky Hermès exhibition in LA – in pictures

Outside, large neon signs lit the way around the outdoor space. Courtesy Hermès

Behind the scenes at the quirky Hermès exhibition in LA – in pictures

Walls covered in posters urging guests to get involved, and immerse themselves into the exhibition. Courtesy Hermès

Behind the scenes at the quirky Hermès exhibition in LA – in pictures

A room lined in record covers, made from Hermès scarves. Each one contained a record that could be listened to on a turntable via headphones. Courtesy Hermès

Behind the scenes at the quirky Hermès exhibition in LA – in pictures

A room with a giant crossword puzzle wallpaper, and shelves stacked with magazines. Courtesy Hermès

Behind the scenes at the quirky Hermès exhibition in LA – in pictures

Local LA band Cold War Kids played for the crowd, dressed in SS17 Hermès. Courtesy Hermès

Behind the scenes at the quirky Hermès exhibition in LA – in pictures

Hanging in frames were different leathers, suedes, knits and silks that visitors were invited to touch and feel. Courtesy Hermès

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