Dubai’s employment landscape is undergoing a significant transformation, marked by an overwhelming influx of job seekers. Trefor Murphy, head of the recruitment firm Cooper Fitch, observes that job postings in the city, which previously attracted approximately 100 applicants, are now receiving up to 2,000 applications.
This surge is attributed to Dubai’s robust economic growth and its appeal as a global business hub. The city’s strategic initiatives and investor-friendly policies have drawn professionals from various sectors, intensifying competition in the job market. According to Robert Half’s 2025 UAE Salary Guide, 67% of business leaders express confidence in their organisations’ growth prospects, indicating a positive hiring trend.
However, this optimism is tempered by challenges faced by job seekers. The influx of talent has led to increased competition, making it harder for individuals to negotiate pay raises. Approximately 75% of employees report greater difficulty in securing salary increments compared to the previous year, and over half feel they could be easily replaced.
Despite these challenges, certain sectors continue to thrive, offering ample opportunities. Banking, finance, sales, marketing, and IT professionals are particularly in demand, reflecting the UAE’s commitment to technological innovation and economic diversification.
The heightened competition has also influenced employee retention. Two-thirds of employees are considering job changes before the end of 2025, primarily driven by the rising cost of living and the necessity for higher salaries to meet financial obligations.
