Healthy food app Plotos has launched in Dubai in order to re-educate the nation’s diners and tackle the UAE’s growing obesity crisis, according to nutrition consultancy KeepEATreal and tech firm Eniverse Technologies, which have partnered to create the app.
User-friendly and informative, it offers customers nine different nutrition programs, designed by experts at KeepEATreal, to tailor to the needs of busy UAE residents and focus on dietary and requirements including paleo, vegan, detox and wheat-free. It also allows users to order from a vast menu of healthy food from some of Dubai’s top restaurants.
Users can choose from different types of cuisine or based on a particular regime, with each of the dishes featured including a full breakdown of calories and macronutrients, such as carbohydrates, protein and fat.
At a time when 66% of men and 60% of women in the UAE are categorized as overweight or obese, according to the Institute for Health Metrics and Evaluation, Plotos was launched to connect with consumers to help them make healthier and more informed diet and lifestyle choices, according to the founders.
It features easy-to-follow icons and useful nutritional information to educate and empower users to improve their lifestyle and choose a healthier and more balanced diet.
Plotos co-founders Maria Abi Hanna and Nadine Tayara are both qualified nutrition consultants and clinical dietitians with more than a decade’s experience within the region.
