Investcorp and Awaed Form Strategic Investment Alliance Amid Saudi Fintech Boom

Arabian Post Staff -Dubai

Investcorp, a global alternative investment powerhouse with a strong presence in the Gulf, has formalized a strategic partnership with Awaed, Saudi Arabia’s pioneering commission-free trading platform. This move underscores Investcorp’s continued expansion in the Middle East’s fintech sector, aligning with Saudi Arabia’s Vision 2030, which aims to diversify the nation’s economy by promoting non-oil industries, including financial technology.

The collaboration with Awaed is positioned to provide Awaed’s growing user base access to Investcorp’s recently launched Saudi Pre-IPO Growth Fund. The fund, which Investcorp launched to help promising Saudi enterprises prepare for public offerings, aims to bridge international capital with local businesses ready for substantial growth. According to sources familiar with the development, this fund will allow Awaed users to engage in pre-IPO investments, an option typically reserved for high-net-worth and institutional investors. This democratization of access to Investcorp’s fund represents a new frontier for retail investors, who now have an unprecedented opportunity to back burgeoning companies within Saudi Arabia’s rapidly transforming economy.

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Established in 2021, Awaed is Saudi Arabia’s first platform to offer commission-free trading and has seen swift adoption among Saudi nationals seeking affordable, accessible investment solutions. This partnership marks a significant step for Investcorp as it becomes one of the few global asset managers to embrace a fintech-focused partnership model in the Kingdom. By aligning with Awaed, Investcorp aims to tap into Saudi Arabia’s youthful, tech-savvy population, many of whom are increasingly exploring investment options beyond traditional asset classes. The collaboration reflects a deepening trend where global asset managers are seeking ways to engage with the rapidly evolving financial landscape across the Gulf Cooperation Council (GCC) region.

Investcorp’s strategy behind the partnership aligns closely with its broader investment narrative in the GCC and Asia. The company recently announced a $1 billion platform, supported by the China Investment Corporation (CIC), to stimulate cross-border investments between China and GCC nations, including Saudi Arabia. This initiative highlights Investcorp’s commitment to facilitating global capital flows that foster economic growth within and beyond the Gulf region.

Hazem Ben-Gacem, Co-CEO of Investcorp, has previously expressed that the company views the GCC as a critical growth hub. With an established 40-year legacy across asset classes, Investcorp sees this latest partnership as an extension of its long-standing relationship with the region. The move to support retail investors through Awaed signals a shift in Investcorp’s approach, as the asset manager traditionally focused on high-net-worth and institutional clients. This partnership not only amplifies Investcorp’s influence in the local market but also strengthens its position as a key player in Saudi Arabia’s emerging fintech sector.

The timing of Investcorp’s collaboration with Awaed coincides with increased government and private sector support for the fintech ecosystem in Saudi Arabia. The Saudi Central Bank and the Capital Market Authority have both been active in implementing regulatory frameworks that encourage innovation while ensuring consumer protection. This regulatory backing has enabled companies like Awaed to flourish, as seen in the company’s rapid user adoption since its launch.

Looking ahead, the partnership’s implications for Saudi Arabia’s investment landscape are substantial. By enabling access to pre-IPO opportunities, Investcorp and Awaed are positioning themselves at the forefront of a shift where retail investors become active participants in wealth creation through high-growth local companies. This arrangement could also stimulate further investment interest among global asset managers eyeing the GCC as a burgeoning market ripe with opportunities in sectors such as fintech, real estate, and logistics.


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