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Liana Technologies nominated for European Business Award

Trade Arabia

Liana Technologies ….. shortlisted in the European Business Awards competition.

Liana Technologies nominated for European Business Award

DUBAI, 1 days ago

Liana Technologies, a leading online marketing software provider in the Middle East, has been shortlisted in the European Business Awards competition, for the Customer Focus category.

The company is one of the national finalists, in which succeeding requires customer-focused products and services and high quality. The public can also get acquainted with the finalists and vote for their favourites in the next stage of the competition that began earlier this month, said a statement.

The company that gets the most votes in the public ballot will move on to the next stage of the competition and receive the title of the national champion, it added.

Along with the other finalists, Liana Technologies’ video can be viewed on the European Business Awards webpage. The vote ends on the February 24.

In addition to the public vote, a professional panel of judges will choose Ruban d’Honneur winners across Europe.

Janne Kilpeläinen, general manager for UAE, said: “It is very encouraging that our investment in customer satisfaction and innovative marketing and communications software arouses interest at such a high level in Europe.”

“Our services include email marketing and press release distribution tools as well as software for website technology. For segmentation and customer analytics, marketing automation is our latest software innovation,” he said.

“Having a regional focus with localisation, it is possible to create internationally competitive products with hard and determined work. Having an Arabic user interface in our software is a proof of that,” he added.

Strong internalisation has, without a doubt, had its own effect on Liana Technologies’ success in the competition. In 2014, the company opened subsidiaries in Moscow, Dubai, Hong Kong, Berlin and Paris.

“We have established ourselves as the leading online marketing software provider in the markets we operate in. Enquiries from around the Middle East are pouring in, which communicates about a high demand for our products in the region as well,” Kilpeläinen added.

European Business Awards is held for the 8th time and this year over 24,000 organisations from 33 European countries have been in the competition.

Adrian Tripp, CEO of European Business Awards, said: “The public vote is an important part of the European Business Awards competition, because it is a chance for the companies to show their accomplishments and expertise for the European audience.”

“Last year a staggering amount of 93,000 votes were cast. This year the shortlisted companies are truly successful and financially stable.  I encourage everyone to see the videos and vote,” he added. – TradeArabia News Service

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