(Bloomberg) Snapchat Inc., the company that makes a mobile application for disappearing photo messages, is in talks with investors including Alibaba Group Holding Ltd. (BABA) for a round of financing that may value the company at $10 billion, people with knowledge of the situation said.
The talks are ongoing and the terms of the funding may change, said one of the people, who asked not to be identified because the talks are private.
If the funding is completed, Snapchat would join a small group of technology startups that are valued in the eleven-digit range. Amid a Silicon Valley financing boom, companies including house-sharing app Airbnb Inc. and file-sharing company Dropbox Inc. have raised money at $10 billion valuations. In June, car-booking app Uber Technolgies Inc. raised $1.2 billion at a record-breaking valuation of $17 billion.
