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The 256GB iPhone 18 Pro was listed on Pinduoduo at 9,099 yuan on Monday after platform and store incentives, compared with Apple’s official mainland China price of 9,999 yuan. The reduction is being funded through retailer subsidies and coupons rather than an official Apple price cut.

Pinduoduo’s offer combined a subsidised platform price with a 600-yuan store coupon, bringing the checkout cost to 9,099 yuan for eligible buyers. The listing indicated tens of thousands of orders and promised delivery by September 27, although availability and coupon access could change as the promotion continued.

Apple’s own online store and official channels continued to show the iPhone 18 Pro at the full 9,999-yuan starting price. Apple’s flagship store on Tmall was also focused on interest-free instalments rather than a direct reduction, while some other sellers were offering smaller incentives or trade-in-linked benefits.

Prices elsewhere were less aggressive. JD continued to display the 256GB model at 9,999 yuan when checked on Monday, while some Taobao offers relied on operator benefits, renewal subsidies or trade-in incentives. The variation showed that the headline reduction was not a uniform market-wide repricing of Apple’s newest Pro handset.

The early discount comes after Apple opened pre-orders in mainland China at 8pm on September 12. The iPhone 18 Pro and iPhone 18 Pro Max are due to go on general sale on September 18, placing the retailer promotion several days ahead of the formal release.

Demand signals were mixed across sales channels. Several configurations became harder to obtain shortly after pre-orders opened, with delivery estimates for some iPhone 18 Pro and Pro Max variants moving into late September or early October. That makes the appearance of a 900-yuan discount notable, but it does not by itself establish weak demand for the range.

Apple priced the iPhone 18 Pro from 9,999 yuan in China, while the iPhone 18 Pro Max starts at 10,999 yuan. Both models begin with 256GB of storage and are offered in 512GB, 1TB and 2TB versions. Apple is selling the phones in black, silver, glacier blue and burgundy.

The company unveiled the Pro models on September 9, introducing its A20 Pro processor and a 48-megapixel Fusion main camera with variable aperture. Apple has also highlighted improved battery life, upgraded on-device artificial intelligence performance and changes to the camera system as central features of the new generation.

The pricing move underscores the intensity of competition among China’s major e-commerce platforms during high-profile smartphone launches. Retailers commonly use flagship electronics to attract traffic, deploying platform subsidies, limited-time coupons and payment incentives that can push transaction prices below manufacturers’ official levels without altering the recommended retail price.

A similar pattern has appeared around earlier iPhone launches, when large platforms subsidised new models soon after pre-orders or sales began. Such promotions can narrow the gap between Apple’s premium positioning and the prices of competing high-end phones, while also giving platforms a way to compete for customers during launch periods.

The structure of Monday’s offer is therefore important. Buyers were not receiving a 900-yuan reduction directly from Apple. The lower price depended on incentives available through the retailer, and the final amount could vary according to coupon eligibility, payment method, membership status and stock.

Apple separately offers trade-in credits in China for customers exchanging eligible older iPhones. Its official programme provides credits ranging from 900 yuan to 8,300 yuan for qualifying devices, but those values depend on the model and condition of the handset being traded and are distinct from the retailer discount on a new iPhone 18 Pro.

As AI cuts production costs and multiplies the output of small agency teams, a new model is emerging in Singapore: revenue-sharing, where the agency earns only when the client sells.

SINGAPORE – Media OutReach Newswire – 14 September 2026 – For decades, the marketing agency business model has rested on one assumption: producing campaigns is expensive, so clients must pay fixed monthly retainers regardless of results. Artificial intelligence is dismantling that assumption from two directions at once — cutting what it costs an agency to operate, while multiplying what a small team can produce.

The savings start in places clients never see. Administrative work that once consumed billable hours — invoicing and quotations, client reporting, campaign documentation, scheduling and follow-ups — can now run largely on AI systems, stripping overhead out of every account an agency manages.

The bigger shift is in production itself. In video, AI now handles the foundation of the edit — assembling rough cuts, syncing footage, generating captions and preparing ad-ready variations — before a human editor applies the judgment, pacing and finishing that machines can’t. What once took an editor days takes hours. The same applies to design and ad creatives. The result: a small team’s production capacity multiplies while its cost per campaign falls.

That double effect — lower cost, higher capacity — changes what an agency can afford to offer. When servicing an account no longer carries heavy fixed costs, those economics can be passed on to the customer: instead of a large retainer that pays for activity, the agency can charge a minimal base fee and earn its real income as a share of the sales its campaigns generate.

Singapore agency touchmkt has built its business on this model, charging SME clients a low base retainer that roughly covers production, then earning 5–9% of the revenue attributed to its campaigns — tracked through conversion tools that tie each sale back to the ads that produced it.

“The economics simply didn’t work before,” said Charlie Tan, founder of touchmkt. “If every account carries thousands of dollars in production and admin costs, you have to charge for it whether the campaigns perform or not. When AI takes out the cost and multiplies the output, you can afford to be paid on outcomes. For the first time, the agency’s goals and the client’s goals are actually aligned — we only do well when they sell.”

The model does demand discipline: rigorous attribution, and the agency absorbing the risk of campaigns that underperform. But for small businesses long wary of paying retainers for activity rather than results, the direction is clear — AI hasn’t just changed how marketing is made; it’s beginning to change how it’s paid for.

Hashtag: #touchmkt #MarketingAgency #AI #Singapore #SME #DigitalMarketing

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Touchmarket LLP

touchmkt (TouchMarket LLP) is a Singapore-based growth agency for small and medium businesses, combining on-site videography and photography with AI-assisted content production and performance advertising. The agency builds websites, produces short-form video and branded social content, and manages Meta and Google ad campaigns with full conversion tracking — operating on a performance-based model in which its fees are tied to the sales revenue its campaigns generate. touchmkt works with clients across F&B and catering, education, beauty and skincare, renovation and home services, and professional services in Singapore. Learn more at touchmkt.com or contact biz@touchmkt.com.

Reinsurance panel carries an average A+ financial strength rating from AM Best or S&P; treaty deepens security behind each financial guarantee Verdant Rock issues and unlocks capacity for future growth

HAMILTON, BERMUDA – Media OutReach Newswire – 14 September 2026 – Verdant Rock Limited (“Verdant Rock”), a Bermuda‑based Class 3B insurer and financial guarantor focusing on emerging markets, has closed a 30% quota share reinsurance treaty with a panel of leading global reinsurers. The panel carries an average financial strength rating of A+ from either AM Best or S&P, marking a significant milestone for the company less than a year after receiving its Class 3B insurance license from the Bermuda Monetary Authority.

The treaty supports Verdant Rock’s portfolio of irrevocable, unconditional and on-demand financial guarantees on private corporate, structured and project finance exposures across emerging markets. By sharing 30% of risk with highly rated capacity providers, Verdant Rock further strengthens its balance sheet, diversifies its capital base and enhances scalability for future growth.

“Securing a reinsurance panel of this caliber, rated A+ on average, at this stage of our development is a strong validation of our underwriting framework and our approach to governance. Every guarantee Verdant Rock issues now carries an additional layer of security from counterparties that have spent time understanding and believing in what we are building. We are grateful to each panel member for their confidence in us.” — Tolga Uzuner, Co-Founder, Chief Executive Officer, Verdant Rock Limited

This announcement is (i) for information only; (ii) not an offer or solicitation to buy or sell any security, insurance product, or financial guarantee; and (iii) not for distribution in any jurisdiction where to do so would be unlawful. Forward-looking statements are not guarantees of future results, and Verdant Rock undertakes no obligation to update them. A credit rating is not a recommendation to buy, sell or hold any security and may be subject to revision, suspension or withdrawal at any time by the assigning rating agency.

Hashtag: #VerdantRock

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ABOUT VERDANT ROCK

Verdant Rock Limited is a Bermuda‑based insurance company regulated by the Bermuda Monetary Authority as a Class 3B Insurer. The company currently holds a BBB+ Long‑Term Insurer Financial Strength Rating with a Stable Outlook from Fitch Ratings. It provides Basel and ICS-family Solvency regimes compliant, investment‑grade financial guarantees on private credit exposures in emerging markets, designed to qualify as eligible credit protection under Basel and major insurance solvency regimes for banks, insurers and institutional investors globally. The company focuses on private liabilities and does not cover sovereigns, municipalities or provinces. Its remit covers bonds and loans issued by emerging market corporations and banks, structured financings, asset-backed (ABS) and mortgage-backed (MBS) exposures in securities or loan format, and project finance.

The revised Beijing Unmanned Aircraft Management Regulations, approved by the municipal legislature this month, designate the entire municipality as controlled airspace and prohibit individuals and organisations from keeping drones or key components unless they fall within specified exemptions. Transporting or carrying such equipment into Beijing will also be barred.

The rules mark a significant escalation from restrictions introduced on May 1, when Beijing prohibited drone sales and rentals, required real-name registration and made all outdoor flights subject to approval. Existing owners were previously allowed to retain registered aircraft, but that arrangement will end when the amended regulations take effect.

Authorities have opened several channels for residents to dispose of devices before the deadline. Owners may sell drones at government-approved buyback points, surrender them for recycling, send them outside Beijing by post or carry them out of the municipality themselves. Subsidies are available to individuals whose drones had completed the required police information verification.

For buybacks completed between September 12 and October 31, the subsidy is set at 30 per cent of the transaction price, capped at 3,000 yuan per drone. The rate falls to 15 per cent, with a 1,500-yuan ceiling, for transactions from November 1 to November 14. Scrapping payments are 200 yuan per drone before November and 100 yuan during the first two weeks of November, while eligible postal transfers outside Beijing are free.

The regulations retain exemptions for activities judged necessary for counter-terrorism, emergency rescue, major events, teaching, scientific research, industrial production, agriculture and certain sporting purposes. Such users must undergo security assessment and operate under designated safeguards, while authorised flights remain subject to national aviation requirements.

Beijing’s move follows the June 26 crash of a two-seat Sunward SA 60L Aurora light sport aircraft into Citic Tower, also known as China Zun, in the capital’s central business district. The aircraft struck the 528-metre tower shortly before 6pm after departing from an airfield roughly 50 kilometres east of central Beijing.

The pilot, the only person aboard, was killed and 13 people were injured. Chaoyang district authorities later said the aircraft had left its approved flying area during a solo flight and lost contact with the airport before hitting the skyscraper.

Investigators described the episode as a public-safety incident caused by personal factors involving the pilot. Authorities said he had suffered long-term insomnia and anxiety and that writings recovered during the investigation contained references to ending his life. The finding drew attention to how a light aircraft was able to enter tightly controlled airspace over the capital.

Citic Tower, headquarters of state-owned Citic Group, stands in Beijing’s Chaoyang district near the East Third Ring Road. The impact damaged the building’s glass facade, triggered an evacuation and scattered debris around the surrounding business area.

Beijing had already classified its full administrative territory as controlled airspace for unmanned aircraft. Under the May rules, outdoor drone flights required prior approval from air-traffic authorities, while sales, rentals and the establishment of new storage sites were restricted. Police also introduced information-verification requirements for existing owners, a process that ended on July 31.

The amended framework removes the general option for ordinary residents to keep registered drones inside the municipality. Once the November rules take effect, police will be authorised to inspect storage arrangements, confiscate unlawfully held equipment and impose penalties on individuals and organisations that breach the controls.

Rooted in craft, the showcase explores how Taiwan’s materials, techniques, cultural heritage, and contemporary design can respond to modern lifestyles and international markets. Working across wood, leather, ceramics, paper mulberry bark fibre, mixed media, lighting, and furniture, the seven brands reveal a craft culture that is culturally grounded, adaptable, and forward-looking.

KIMU reinterprets East Asian culture through its concept of “The New Old,” transforming familiar memories and aesthetics into contemporary objects.

Based in southern Taiwan, Lumamiling works with Indigenous barkcloth traditions and paper mulberry fibre, translating ancient techniques into lighting, furniture, and objects relevant to sustainability and contemporary living.

MOTOR design, guided by “An Eastern Soul in a Western Form,” combines mixed materials, cultural perspectives, and advanced manufacturing, with all design and production based in Taiwan.

Inspired by Taiwan’s mosaic tiles and architectural heritage, Pan Pan Hua develops handcrafted ceramic tiles for objects, interiors, architecture, and bespoke spatial applications.

TOMO celebrates the warmth and individuality of wood through close attention to grain, proportion, construction, and the tactile qualities of handcraft.

Furniture brand UMAMI balances materials, proportions, function, and detail like ingredients in cooking, creating adaptable furniture for residential, commercial, and public spaces.

Working primarily with leather, WÈI CRAFT explores material, structure, and storytelling through handcrafted objects designed to evolve beautifully through time and use.

Through Maison&Objet Paris, TAIWAN CRAFTS & DESIGN expands the meaning of “Made in Taiwan”—connecting craftsmanship, cultural depth, design innovation, and production expertise with international designers, architects, buyers, retailers, galleries, and creative professionals.

From Taiwan to the world, the initiative aims not only to make Taiwanese craft visible, but to make it part of the way the world lives.

MAISON&OBJET Pulse
Paris · 10–14 September 2026
TAIWAN CRAFTS & DESIGN PAVILION · Hall 5A · Stand A91
Hashtag: #TaiwanCraftsDesign #NTCRI #MaisonObjet

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The leaders met on Sunday as Egypt pressed for faster progress on a trade goal first set during El-Sisi’s state visit to New Delhi in January 2023. Egypt’s presidency said the discussions covered measures to strengthen the strategic partnership, increase commerce and encourage more investment from India in sectors including manufacturing, technology, clean energy and the automotive industry.

El-Sisi stressed the importance of translating the economic relationship into projects and commercial flows capable of taking trade to the $12 billion target. The two sides also reviewed opportunities for companies from India to expand their presence in Egypt, which Cairo has promoted as a production and export base serving markets in Africa, the Middle East and Europe.

Bilateral merchandise trade stood at about $6.5 billion in the 2025-26 financial year, according to figures cited by India’s embassy in Cairo. That leaves the two countries seeking almost to double the current level if they are to reach the objective discussed by their leaders.

Investment formed a central part of the meeting. Egypt highlighted manufacturing, information technology, renewable and clean energy, and vehicle production as areas where it wants to attract additional capital. Cairo has also sought greater participation by overseas companies in the Suez Canal Economic Zone and other industrial centres as it works to raise exports and secure more foreign currency.

Modi and El-Sisi reviewed the broader strategic partnership and discussed cooperation in economic and commercial fields, along with regional and international developments. Their meeting came as New Delhi hosted the September 12-13 BRICS summit under the theme of resilience, innovation, cooperation and sustainability.

Egypt joined BRICS at the start of 2024 and has since used the grouping to widen economic links with major emerging economies. The New Delhi summit brought together an expanded bloc whose agenda included trade, finance, technology, energy, climate issues and greater use of national currencies in cross-border transactions.

The trade push also builds on institutional contacts between Cairo and New Delhi. Egypt’s Foreign Minister Badr Abdelatty said during BRICS ministerial meetings in May that the two countries wanted to raise bilateral trade to $12 billion over five years and strengthen cooperation in investment, technology and other economic sectors.

El-Sisi and Modi upgraded relations to a strategic partnership in 2023, creating a framework for closer coordination across trade, investment, defence, energy and political consultation. The latest talks focused more narrowly on turning the economic component of that partnership into measurable gains, particularly through private-sector investment and expanded market access.

Egypt has been courting manufacturers as it seeks to increase domestic production and exports, while companies from India already operate in industries including chemicals, textiles, food processing and manufacturing. Cairo’s investment campaign has emphasised projects that can supply the domestic market while using Egypt’s trade agreements and transport links to reach neighbouring regions.

The two leaders also discussed international and regional issues, according to Egypt’s presidency, without announcing a separate bilateral agreement during the meeting. Their talks were among a series of leader-level engagements held around the BRICS gathering as member states sought to advance economic cooperation alongside the summit’s wider diplomatic agenda.

For Egypt, the $12 billion goal provides a benchmark for a relationship that has expanded beyond traditional merchandise trade into investment-led cooperation. For India, stronger commercial ties with Egypt offer access to a major Arab and African market and to production locations close to the Suez Canal, one of the world’s principal shipping routes.

SINGAPORE – Media OutReach Newswire – 14 September 2026 – WRITERS AT WORK, a Singapore English writing and enrichment provider recognised on the SME500 Singapore 2025 list, will introduce updates to its Primary Writing Programme, formerly the Pure Composition Writing Programme, across its seven centres in Singapore from 2 January 2027, as part of a wider curriculum refresh designed to help students sustain focused, independent thinking in an increasingly fast-paced learning environment.

Built for How Students Think Today

WRITERS AT WORK updates its curriculum annually in response to shifts in Singapore’s English examination and education landscape. The 2027 update also responds to how students today process language, sustain focus, and construct ideas, shaped by their environment, technology, and culture. As attention spans shorten in a faster, more visually driven world, the ability to sit with a difficult question and think it through has become more valuable. The renamed Primary Writing Programme reflects this shift, still anchored in composition instruction but built around how students actually develop writing competency today.

Three Updates to the Primary Writing Programme

Three updates anchor the programme. Under Flexible Writing Practice, students complete guided or independent compositions depending on lesson objectives, with the STORYBANKING® method recalibrated to sharpen critical thinking through adjusted pacing and difficulty. This gradual release of support, from guided modelling to independent application, meets students at different levels of readiness: those who need more guidance receive clearer structure, while more confident writers are pushed to transfer their learning independently and make more sophisticated writing choices.

The update also responds to a reality of how students learn today: with model compositions and ready-made phrases widely accessible, that accessibility is not itself the concern. The risk is students learning techniques without learning to think. Primary Writing Programme lessons are designed to keep that thinking process intact and complete within the lesson, so students build the ability to reason through difficult questions themselves, rather than simply recall a technique.

Selected modules also integrate bite-sized situational writing, oral, and listening comprehension practice alongside composition, giving students regular, low-stakes exposure to other examination components while reinforcing skills they have already built. The STORYBANKING® programme has also been expanded with material tied to current experiences and trends, building on rather than replacing existing content.

A Refresh for the Comprehensive English Programme

The Comprehensive English Programme, covering Primary and Secondary levels, is also being updated, with a focus on strengthening students’ ability to analyse questions and organise ideas. Existing scaffolding within the programme is being broken down further to make the thinking process more visible and explicit to students.

“The updates are not a departure from what has worked. They are a deliberate response to how our students engage with the world today,” said Jemmies Siew, Managing Director and Curriculum Director at WRITERS AT WORK. “Our aim is for students to leave each lesson still knowing how to think through a hard question themselves, not just recall a technique.”

Hashtag: #WritersAtWork #EnglishTuitioninSingapore

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Writers At Work

WRITERS AT WORK is a Singapore English writing and enrichment provider founded in 2012. Its curriculum is built around a structured, results-oriented approach and a proprietary methodology called STORYBANKING®, and has expanded to include writing, comprehension, and oral communication instruction for Primary and Secondary levels across seven centres in Singapore. The company was recognised on the SME500 Singapore 2025 list and has a 14-year track record of students achieving full marks in composition and oral examinations.

This latest season takes viewers beyond the city‘s famous landmarks and into the countryside, where international travelers get their hands in the soil, learn traditional crafts and share everyday meals with local residents. Through these experiences, they discover a different side of rural China and the people who are helping shape its future.

Mountain pulse: A year-round outdoor playground

The mountains of Chongli in Zhangjiakou are more than the backdrop for the 2022 Beijing Winter Olympics. Once best known for their snow-covered slopes, they are increasingly becoming a year-round destination for outdoor activities.

“Winter is for skiing, but summer opens up a whole new world,” said a local outdoor guide.

Since the Winter Olympics, residents have been steadily unlocking the hills’ year-round potential: from mountain biking and trail running to hiking and camping. The mountains no longer fall dormant when the snow melts.

Julian and Juan pedal along forest trails, surrounded by mountain air and the scent of damp earth. At the Chongli 168 Ultra-Trail Race, they stand at the starting line as thousands of runners surge forward – a river of energy that sweeps up everyone watching.

For Juan, the scene strikes a familiar chord. “Mountains don’t have borders,” he said. “The urge to run and challenge yourself in the wild is something we share, whether in Latin America or here.”

Field-rooted well-being: Yoga that grew from the soil

Surrounded by farmland and an open sky, Yugouliang Village sits on a high plateau in northern Zhangjiakou. The village has gained attention for a distinctive form of outdoor yoga practiced among its fields. Unlike the wellness trends often associated with urban gyms and resorts, yoga here has grown naturally out of village life.

“Our yoga comes from farm work,” one villager explained. “It is part of how we live.” Between planting and harvesting, they stretch and breathe, finding stillness in the middle of open fields.

Julian and Juan first experienced another part of village life by making youmian, a local staple made from oats. They kneaded the dough and shaped it by hand, then headed into the fields, where they spread their mats on the earth and practiced yoga alongside local residents.

“This feels familiar,” Juan reflected. “No matter where we are, people want the same things – health, peace, security and a life that feels full.”

Yugouliang offers a different picture of rural China: not a place frozen in the past, but a community that has found its own rhythm and a new sense of well-being amid the fields.

Living heritage remains part of daily life

Located in the southern part of Zhangjiakou, Yuxian is known for its historic settlements, traditional architecture and folk arts. Its ancient buildings have also reached new audiences through popular culture. Some of its architecture has inspired locations in Black Myth: Wukong, the hit Chinese action role-playing game.

Yuxian paper-cutting is one of its best-known folk traditions. “Paper-cutting came from everyday people,” said a master of the craft. “It used to decorate farmhouse windows. Now it reaches the wider world.”

With that spirit in mind, Julian and Juan tried their hand at paper-cutting, fumbling with scissors to produce something far from perfect – but they feel, briefly, what it means to make art out of ordinary life. Here, heritage isn’t sealed behind glass. It’s passed from hand to hand, cut into paper and woven into the fabric of daily existence.

Where clean energy meets modern farming

If Yuxian’s ancient villages preserve the memories of the past, Desheng Village shows how rural communities are looking toward the future. Located in the highland farming region of northern Zhangjiakou, Desheng has embraced modern agriculture and solar power as part of its rural development.

Rows of solar panels stretch across the land, capturing sunlight that once only fed crops. Beneath them, modern greenhouses hum with temperature-controlled precision. It’s agriculture reimagined – and the benefits are tangible.

“We used to depend heavily on the weather,” one villager said “Now technology and sunlight give us new hope.”

Julian and Juan stepped into the greenhouses, picking ripe tomatoes and crisp cucumbers, tasting the sweetness of a harvest that no longer depends on luck. They saw how clean energy revenue flows back into the community – funding schools, roads and public spaces.

As night fell, they joined a bonfire gathering in the village square. Music, laughter and conversation filled the evening air. Around the fire, the visitors saw another side of rural development: a village changing with the times while maintaining the close-knit community spirit that has long defined local life.

More than a journey: Stories shaped by the land

For a new generation of travelers, immersive experiences are offering a more complete picture of rural China. In Zhangjiakou, the countryside is not defined by a single landscape or a single way of life. Chongli’s mountains pulse with year-round energy; Yugouliang’s fields offer a slower rhythm of life; Yuxian’s ancient villages keep traditional architecture and folk crafts alive; and Desheng shows how clean energy and modern agriculture can create new opportunities for rural communities.

Here, tradition and innovation coexist in the same villages, where ancient skills can find new audiences and modern technology can take root in centuries-old communities.

Every village has its own story. From mountain trails and open farmland to historic villages and modern greenhouses, Zhangjiakou reveals a northern Chinese countryside that is more diverse, dynamic and full of possibility than any single image can capture.

Visitors may come for the scenery. But by stepping into village life, they leave with something more lasting: a closer understanding of the people who live on this land, the traditions they carry forward and the future they are building together.

Hashtag: #CGTN

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The regulator said the work will focus on creating clearer rules for datasets used by embodied AI systems, which combine artificial intelligence with physical machines such as humanoid robots. The effort is intended to support more consistent data collection, processing, evaluation and use as companies race to improve machines that must perceive, reason and act in real-world environments.

China has already moved to build a broader standards framework around the sector. National standards published on August 27 cover the quality of real-world embodied-intelligence data and technical requirements for data-generation platforms, while several additional specifications remain under development.

Among projects overseen by the National Data Administration are proposed standards covering the sources and constituent elements of high-quality embodied-intelligence datasets, simulated synthetic-data generation and processing, and specifications for data collection and model training at training bases. The projects are being developed under the National Data Standardisation Technical Committee.

One draft programme, registered in April, sets a 12-month timetable for a standard on data collection and model training at embodied-intelligence training bases. Its drafting group includes the China Electronics Standardization Institute, Beijing Institute of Technology, the Institute of Software at the Chinese Academy of Sciences and robotics companies.

A separate draft addresses synthetic data, which is becoming increasingly important because collecting enough physical-world robot interactions can be expensive, slow and difficult to reproduce. China’s policy framework encourages the use of simulation and synthetic techniques to expand supply where genuine operating data are scarce or costly to obtain.

The National Data Administration has made high-quality datasets a central part of its wider artificial-intelligence strategy. An implementation plan issued in June called for faster construction of datasets in strategic and emerging fields including embodied intelligence, intelligent driving and the low-altitude economy. It also called for data covering physical interaction, environmental perception and motion control in key scenarios.

The plan directs authorities and industry participants to improve data cleaning, enhancement, labelling, alignment and quality inspection, while developing national standards covering formats, categories, annotation and quality assessment. The regulator said such work should produce datasets that are structurally complete, diverse, accurately labelled and suitable for model development.

China’s push reflects the distinct data demands of robots operating in the physical world. Unlike text-based systems trained largely on digital information, embodied AI requires large volumes of multimodal material that can include video, images, sensor readings, point clouds, movement trajectories and feedback from physical interaction.

Data supply has therefore emerged as a competitive constraint for developers seeking to train machines to perform long sequences of actions reliably across changing environments. The National Data Development Research Institute has said embodied intelligence and world models are driving sharply higher demand for three-dimensional, video and other multimodal data, while also raising requirements for collection and annotation quality.

The government has also been expanding the underlying pool of AI-ready datasets. At a national data industry event in Guiyang in August, the National Data Administration said more than 126,000 high-quality datasets had been built across China, with a combined volume exceeding 1,815 petabytes.

Officials described a system combining a national dataset management platform, an open-source community and a data-labelling network with sector-specific pilot programmes. The framework includes 106 leading organisations and 140 pilot tasks, with regional authorities encouraged to develop projects suited to local industrial strengths.

Embodied intelligence has featured in those pilots alongside other emerging fields. The administration has promoted cooperation among robotics companies, universities, research institutes and public bodies to increase the quantity and usefulness of machine-training data while testing standards before wider application.