News related to
business

Under the MOU, VinFast and Gowa Motor Group will establish a joint venture to develop VinFast’s dealership network across Indonesia, with a target of opening at least 30 showrooms and service centers.

The partnership reflects the two companies’ shared commitment to building a long-term strategic relationship in Indonesia’s growing electric vehicle market. By partnering with VinFast, Gowa Motor Group demonstrates its confidence in VinFast’s vision, capabilities, and the long-term potential of its electric mobility ecosystem.

The new network will serve as a key pillar of VinFast’s long-term growth strategy in Indonesia, offering VinFast’s electric vehicles alongside aftersales services, maintenance, and customer care that meet the company’s global standards. The partnership will contribute to VinFast’s broader plan to expand its dealership network in Indonesia. The company currently operates more than 40 showrooms nationwide and aims to add over 150 new showrooms in the coming years.

The agreement with Gowa Motor Group reinforces VinFast’s strategy of partnering with leading local companies to expand its distribution network, improve customer access to high-quality products and services, and support Indonesia’s transition toward greener transportation.

Gowa Motor Group is an established automotive group in Indonesia with extensive experience across multiple automotive brands and vehicle segments. Its operation spans automotive distribution, dealership operations, passenger vehicles, and commercial vehicles, supported by a broad network and strong understanding of the local market. With its automotive expertise, operational capabilities, and market knowledge, Gowa Motor Group is expected to become a strategic partner for VinFast in expanding its distribution network, enhancing the customer ownership experience, and accelerating the adoption of electric vehicles in Indonesia.

Mr. Antonio Zara, Chief Executive Officer of VinFast Southeast Asia, said: “Gowa Motor Group is an established automotive group in Indonesia with extensive experience across multiple automotive brands. We believe the combination of VinFast’s product development capabilities, advanced technologies, and comprehensive EV ecosystem with Gowa Motor Group’s local market expertise, automotive network, and operational experience will provide a strong foundation for expanding VinFast’s presence in Indonesia. More importantly, this partnership will enable us to deliver an increasingly convenient, comprehensive, and high-quality EV ownership experience for Indonesian customers.“

Mr. Sadikin Aksa, Commissioner of Gowa Motor, said: “We see tremendous potential in Indonesia’s electric vehicle market and strongly believe in VinFast’s long-term vision. Our partnership not only creates new business opportunities for both companies but also reflects our shared commitment to accelerating Indonesia’s green transition. Leveraging our experience across multiple automotive brands and our established network in Indonesia, Gowa Motor Group looks forward to working alongside VinFast to bring sustainable mobility solutions and high-quality services closer to consumers across the country.“

Indonesia is one of the key pillars of VinFast’s global growth strategy. Since entering the market, VinFast has rapidly expanded its product portfolio, commenced operations at its manufacturing facility in Subang, and built a comprehensive EV ecosystem through a growing network of strategic partners, including charging infrastructure developer V-Green, all-electric ride-hailing service GSM, financial institutions, banking partners, authorized service workshop partners, and dealerships nationwide. By combining manufacturing capabilities, a comprehensive EV ecosystem, and an expanding partner network, VinFast is steadily advancing toward its goal of becoming one of the leading electric vehicle brands in Indonesia and across Southeast Asia.

Hashtag: #VinFast

The issuer is solely responsible for the content of this announcement.

About VinFast

VinFast (NASDAQ: VFS), a subsidiary of Vingroup JSC, one of Vietnam’s largest conglomerates, is a pure-play electric vehicle manufacturer with the mission of making EVs accessible to everyone. VinFast’s product lineup today includes a wide range of electric SUVs, e-scooters, e-bikes, and electric buses.

In Indonesia, VinFast is expanding its electric mobility ecosystem through a growing dealership and after-sales network, local partnerships, and its manufacturing facility in Subang, West Java, reinforcing its long-term commitment to the market.

Learn more at: https://vinfastauto.id

About Gowa Motor Group

Gowa Motor Group is an established automotive group in Indonesia with extensive experience in the automotive sector. The Group represents and operates across multiple automotive brands and vehicle segments, including passenger and commercial vehicles, supported by dealership, distribution, and customer service capabilities. With a broad network across Indonesia and a strong understanding of the local automotive market, Gowa Motor Group continues to build long-term partnerships and expand access to quality mobility products and services.

Special Event for F2P Game Developers Launches Alongside the Announcement

SINGAPORE- Media OutReach Newswire – 17 August 2026 – With the global game market grown to an approximate value of US$200 billion annually, JUNEiNTER unveils a model designed to estimate the future revenue of individual games.

JUNEiNTER announced the release of the “LCP Model,” which estimates future revenue based on operating data from live service games and a public event of a free-trial marking its launch.

Whereas games generate recurring monthly cash flows and function as digital assets, the industry has lacked established standards to calculate the future revenue of individual titles — making their revenue streams difficult to be utilized as measurable financial assets.

The LCP Model was developed from the fundamental question: “How much revenue will our game generate?” The S66 Engine, which applies the LCP Model, analyzes actual service data accumulated from launch to calculate potential future revenue. Accordingly, it has been simulated about 90,000 times, confirming its consistency and reproducibility.

To mark the unveiling of the LCP Model, JUNEiNTER is holding a public event for developers to get revenue estimations for their own games. Eligible participants are games that use the F2P model monetized through in-app purchases (IAP) or combining in-app purchases with in-app advertising. Steam and console games are excluded.

Participating developers will also be offered additional special benefits for future usage. Eligibility requirements and details of the benefits are available on JUNEiNTER’s official website (https://gv.juneinter.com).

A JUNEiNTER spokesperson said, “Revenue estimates generated by the S66 Engine are not intended to be investment solicitation, fundraising, or a guarantee of returns. The results are estimates based on the data submitted by developers and the model’s criteria, and may differ from actual revenue.”

Media Contact
Teresa Lee / Business Operations Team / [email protected] / +82-10-2144-4979 /
Hashtag: #LCPmodel #S66 #JUNEinTER #gamerevenueestimation #mobilegaming #gamedevelopers #B2B #F2P #gamevaluation #live-service #gaming

https://gv.juneinter.com/en/

The issuer is solely responsible for the content of this announcement.

JUNEiNTER Co., Ltd

Founded in 2002, JUNEiNTER Co., Ltd. is a South Korean game company that has developed, serviced, and published online and mobile games, best known for publishing GetAmped (PC) and My Oasis (mobile). The company has expanded its lineup through in-house development, co-development, and investment over the years.

During the event, Dato’ Liew Bin, President of the Malaysia Retail Chain Association (MRCA), visited the NINGJI booth. The two parties exchanged views on NINGJI’s brand development, product offerings and expansion plans in the Malaysian market.

Backed by a proven store model and a comprehensive overseas support system, NINGJI attracted strong interest from high-quality investors throughout the event. Over the three-day exhibition, the brand successfully signed agreements for 20 new stores, bringing its total number of contracted stores in Malaysia to 82. Potential partners across multiple regions also expressed interest in establishing strategic partnerships with the brand, demonstrating NINGJI’s growing appeal in international markets.

Through product tastings and immersive interactive experiences, NINGJI also strengthened its connection with local consumers. The event generated several thousand new member registrations, building a valuable base of first-party customer data for future localized marketing initiatives.

As one of China’s leading new-style tea brands, NINGJI began its global expansion at the end of 2024. To date, the brand has signed agreements for more than 150 overseas stores across Malaysia, Singapore, Australia, New Zealand, the United States, Vietnam, Thailand, the Philippines, Indonesia, Cambodia and other markets.

In Malaysia, NINGJI currently operates nine stores, with more than ten additional locations in development. Its network is steadily expanding across key commercial districts, while the brand continues to strengthen its influence throughout Southeast Asia.

Five Localization Strategies for Malaysia, Ningji’s Anchor Overseas Market

With its young and diverse population, well-established food and beverage sector, and year-round tropical climate, Malaysia provides highly favourable conditions for refreshing fresh fruit and lemon tea beverages.

Against this backdrop, NINGJI has identified Malaysia as one of its core overseas markets and is systematically advancing its localization strategy across five key areas: store network development, supply chain infrastructure, product portfolio, organizational capabilities and brand marketing.

Expanding Across Key Commercial Districts and Empowering Every Store Through Digital Intelligence

NINGJI will use Kuala Lumpur and Johor Bahru as two strategic hubs, drawing on its proven store operating experience to establish a more refined system for site evaluation, store development and project management.

The brand has built strong digital capabilities, including an end-to-end digital system covering site selection and daily operations, as well as four AI-powered agents that provide franchise partners with integrated, data-driven support.

While steadily expanding its store network and market coverage, NINGJI remains equally focused on store-level operating quality and long-term profitability. The brand aims to build a high-quality retail network that reaches a diverse range of commercial districts and serves a broad customer base.

Strengthening the Local Supply Chain with a Forward Warehouse in Malaysia

Supply chain capability is the lifeline of any new-style tea brand. In China, NINGJI operates seven warehousing centres, manages more than 2,000 mu of lemon orchards. These capabilities have laid a solid foundation for the brand’s continued expansion.

NINGJI believes that genuine localization means combining the capabilities of its headquarters with local market resources. The brand plans to establish a forward warehouse in Malaysia by the end of the year.

Once operational, the facility will enable efficient “T+1” delivery across Malaysia’s key regions, helping stores reduce the risk of stock shortages while significantly lowering the amount of capital franchise partners need to commit to inventory. It will also provide strong logistical support for the continued expansion of NINGJI’s store network.

Balancing Classics and Innovation to Create Products for Local Tastes

NINGJI’s menu centres on fresh fruit lemon beverages paired with whole-leaf tea. Its use of fresh ingredients and made-to-order hand-shaken preparation gives the brand strong cross-cultural appeal and makes its products naturally suited to international markets.

In Malaysia, NINGJI has chosen not to simply replicate its existing menu. Instead, the brand has adopted a “signature products for customer acquisition plus localized innovation” strategy.

On the one hand, proven bestsellers led by Superior Taste Award-winning YaShiXiang Lemon Tea have launched in Malaysian, on the other hand, NINGJI continues to refine its ingredient transportation and storage solutions while developing products tailored to local flavour preferences and market conditions.

In addition to its consistently popular core products, NINGJI has already launched its new pineapple series in Malaysia. The well-received Lemon Milk Series is scheduled to make its official debut in October.

Moving forward, the brand will maintain a quarterly product launch cycle and continue using localized flavours and product innovation to energize the market.

Establishing a Regional Headquarters and Building a Professional Local Team

Local talent is essential for any brand seeking to establish deep and lasting roots in an overseas market.

NINGJI has already assembled a professional team in Malaysia covering local site selection, store development and operational management, and the team continues to grow. This will further enhance the brand’s responsiveness throughout the entire store development journey, from preliminary site selection and opening preparations to daily operations.

NINGJI also plans to establish a regional headquarters in Malaysia and further strengthen its partner support system across staff training, marketing and operational management.

By working alongside local franchise partners who share its commitment to long-term growth, NINGJI aims to expand the market and create greater opportunities together.

Communicating Across Cultures Through Localized Design and Marketing

NINGJI aims to become part of the everyday lives of Malaysian consumers.

In terms of visual presentation, the brand retains its signature yellow and green colour palette while incorporating local aesthetic preferences. Through its “one store, one design” approach, NINGJI creates open and comfortable social spaces tailored to different locations and communities.

From a marketing perspective, the brand will continue to engage with local festivals and cultural trends while collaborating with Malaysian KOLs and KOCs. By connecting social media content with offline experiences, NINGJI seeks to build an emotional relationship with consumers that goes beyond the products themselves and genuinely become part of the local lifestyle.

During its Kuala Lumpur market launch, for example, NINGJI invited Elyn Leong, a Malaysian member of the girl group Gen1es, to serve as “Store Manager for a Day.” Supported by extensive social media promotion, the “Lemon Tea for the Whole City” campaign generated more than one million views and tens of thousands of user-generated interactions across Xiaohongshu, Instagram and Facebook.

Committed to Long-Term Growth, NINGJI Creates Multidimensional Cultural Dialogue Through Localization

NINGJI believes that true globalization is not about simply replicating an existing model. It is a process of deep integration, continuous learning and ongoing refinement.

The brand continues to adapt its products, operations and communications to the consumer characteristics of each market, moving beyond simply “going global” towards becoming genuinely embedded in local communities.

A representative of NINGJI’s overseas business division said:

“Malaysia has a young, diverse and dynamic consumer market and is an important part of NINGJI’s international growth strategy. In the second half of 2026, while steadily expanding our store network, we will further advance the localization of our products, operations and brand communications. We will also continue strengthening our local team and supply chain infrastructure while building long-term relationships with more partners who understand the Malaysian market.”

Looking ahead, NINGJI will continue to build on its product strength and in-store experience while exploring diverse forms of collaboration with local business organizations, content creators and industry partners.

Starting with a cup of fresh fruit lemon tea, NINGJI aims not only to become part of Malaysian consumers’ everyday lives, but also to work alongside local partners to unlock new growth opportunities in the freshly prepared beverage market.

Hashtag: #NINGJI

The issuer is solely responsible for the content of this announcement.

About NINGJI

NINGJI, a leading new-style tea brand featuring fresh-fruit lemon and original-leaf tea, dedicated to multi-category beverage R&D, digitalized management and operations.

NINGJI opened its first store in Changsha, China, on 8 February 2021. July 2021, the company completed a Series A financing round worth tens of millions of RMB, with investment from ByteDance and Shunwei Capital.

January 2022, NINGJI completed a Series A+ financing round worth hundreds of millions of RMB, led by Tencent, with existing investors also oversubscribing.

Through its distinctive contemporary design and refreshing tea beverages, NINGJI communicates a youthful, flavourful and playful brand philosophy, as well as a more creative and trend-driven approach to everyday life. This positioning has earned recognition and support from consumers across different age groups.

NINGJI began its global expansion at the end of 2024. To date, the brand has signed agreements for more than 150 overseas stores across Malaysia, Singapore, Australia, New Zealand, the United States, Vietnam, Thailand, the Philippines, Indonesia, Cambodia and other markets.

Approximately 800 Cambodian leaders and Church members gathered Wednesday morning on the temple grounds, located at Russian Confederation Street Phnom Penh 12040 on a 1.3-hectare site.

Represented at the event were top leaders in government, diplomatic corps, religion, business, education, health care and the news media.

They heard speeches from Church leaders and His Excellency Minister Chay Borin of the Ministry of Cult and Religion, who represented His Excellency Prime Minister Hun Manet.

Leading the Church delegation was Elder Gerrit W. Gong, a member of the Quorum of the Twelve Apostles and senior leader from Church headquarters in Salt Lake City, Utah.

The commemoration will continue with public open house tours:

• Saturdays, 15 & 22 August: 9:00 a.m.–7:00 p.m.
• Monday–Friday, 17–21 August: 4:00 p.m.–8:00 p.m.
• Sunday, 16 August: No tours available.

Tours are free with no reservation required. More information is available at:
https://www.churchofjesuschrist.org/featured/phnom-penh-cambodia-open-house?lang=khm.

In his speech, Minister Chay Borin said he was “honored and delighted” to represent Prime Minister Hun Manet at the event. He noted the “magnificent architecture and craftsmanship” of the Phnom Penh Temple and said it demonstrates the growth of religious faith in Cambodia. It is also a reflection of the peace, political stability and freedom of religious belief enjoyed by Cambodian citizens.

Elder Gong said, “For us, this temple is a holy and sacred place where heaven and earth come together in serenity and harmony. In the temple, we worship God and receive His blessings. We learn God’s plan of happiness and our divine identity and purpose. We promise and covenant to live good, moral, productive, faith-filled lives.”

Regarding the temple, Minister Borin told the large group of government and community leaders, “I firmly believe that this new holy place will become a place where love and peace are nurtured, a place where people can leave behind wrongdoing and sin, and a place that contributes to cultivating morality, virtue, and good conduct among all those who come here to worship.”

The temple is a “symbol of peace and of building strong and harmonious families for generations to come, consistent with one of the Church’s core teachings, which emphasizes strong and enduring families as an important foundation of society.”

Elder Gong said he and his wife love visiting Cambodia and have met with Church members and friends all across the country. Cambodia, he said, “is a miracle of modern development” while also preserving Khmer history and culture. “We are grateful for the privilege to worship freely in this beautiful country in meetinghouses and places of worship,” he said.

Elder Gong said Church members “believe we are all children of God, which makes us brothers and sisters. As such, we are grateful to work with the government of Cambodia to provide hundreds of humanitarian, education, and medical projects to benefit our Cambodian brothers and sisters regardless of religion.”

Elder Gong noted that Cambodia is a country that treasures temples. “Temples are also special to us,” he said. “We are grateful for the permitting and support we have received to build this temple in Phnom Penh.”

Sacred temple ceremonies bless God’s children, said Elder Gong, both those who are living and those who have passed on to the next life. “Temple ceremonies encourage our members – from the young to the elderly – to love and honor deceased family members. Parents, grandparents, and ancestors can be united with their families, happy and forever. Temple ceremonies bless families and individuals with peace, healing, forgiveness, and unity.”

Cambodian Church member Vichit Ith, who was instrumental in obtaining official government recognition of the Church in 1994 so it could begin operating, also spoke at the event.

“Today, our Church family in Cambodia has grown to over 20,000 members,” he said, “worshipping in chapels across the nation—each one a testament to the faith, devotion, and resilience of our Cambodian brothers and sisters.”

Brother Ith said the temple is “a monument to the enduring friendship and mutual respect between our Church and the Kingdom of Cambodia.”

In the temple, said Brother Ith, “members commit to follow God and, in turn, become more upright and reliable citizens. It is a place of eternal families – where marriages are sealed not ‘until death do us part,’ but for eternity, strengthening the social fabric of Cambodia one family at a time. It is also a place of divine knowledge – where members learn about God’s plan for humanity, giving them hope, purpose, and a desire to serve others.”

Following the public open house, the temple will be formally dedicated on Sunday, 30 August 2026. After the dedication, the temple grounds will remain open to visitors, but entry into the temple itself will be reserved for faithful members of the Church.

Hashtag: #PhnomPenhTemple #CambodiaTemple #TempleOpenHouse #ComeAndSee #StrongerFamilies #PeaceAndHarmony #Cambodia #PhnomPenh

https://news-kh.churchofjesuschrist.org/
https://www.facebook.com/ChurchofJesusChrist.kh

The issuer is solely responsible for the content of this announcement.

China Foreign Trade Industry Annual Mega-Event “XTransfer Summit 26” Concludes Successfully

SHENZHEN, CHINA – Media OutReach Newswire – 14 August 2026 – XTransfer, the World’s Leading B2B Cross-border Trade Payment Platform, successfully hosted China’s premier annual foreign trade event, XTransfer Summit 26, in Shenzhen. The summit gathered over 4,500 foreign trade enterprises, more than 50 top-tier banks and financial institutions, and numerous industry experts for in-depth discussions on global trade opportunities, business growth strategies, and digital intelligence in cross-border finance.

The summit explored how SME foreign traders can navigate global uncertainties. According to an XTransfer client survey, SME export performance remains optimistic this year. Despite geopolitical tensions and shipping disruptions, SMEs are reporting healthier payment collections and stronger bargaining power in international markets.

Serving Over 1 Million Enterprise Clients: Protecting Every Foreign Trader’s Global Dream with Fintech

Bill Deng, Founder and CEO of XTransfer, said, “SMEs are stabilisers of globalisation. Facing de-globalisation, geopolitical risks, and logistics volatility, they continue to show remarkable resilience. SMEs are more agile in adjusting market strategies while steadily improving pricing power and operational quality.”

Deng emphasised, “SMEs are the most capable force in global trade, and every foreign trader’s global dream deserves to be protected.” He added, “Through years of dedicated focus on SME cross-border payment pain points, XTransfer delivers secure, compliant, and efficient solutions to help more businesses go global. Since our founding, we have served over 1 million enterprise clients and continue to expand our local collection and settlement capabilities globally, optimising collection experiences and working capital efficiency.”

XTransfer’s pioneering Local Account service now covers nearly 60 countries and regions across Africa, Asia, Latin America, the Middle East, Europe, the Americas, Australia, and New Zealand, enabling buyers to pay sellers in local currencies and significantly boosting capital turnover.

AI and Global Risk Control Enhance Compliance Efficiency: TradePilot Drives Audit Automation

To address SMEs’ core needs for security, compliance, efficiency, and cost optimisation, XTransfer has ramped up fintech investments, scaling AI applications in risk control and business processes.

XTransfer has also built a unified global B2B cross-border trade settlement and risk management system to safeguard SME transactions. According to CIC, TradePilot is the world’s first and most advanced AI model for B2B cross-border trade payments. With 72 AI agents embedded in TradePilot’s review workflow, covering KYC onboarding, transaction authenticity verification, and ongoing AML monitoring, TradePilot delivers industry-leading performance in risk control accuracy and user experience.

Hashtag: #XTransfer #XTransferSummit #Crossborder #Payment #SMEs

https://www.xtransfer.com
https://www.linkedin.com/company/xtransfer.cn
https://www.instagram.com/xtransfer.global

The issuer is solely responsible for the content of this announcement.

XTransfer

XTransfer is the world’s largest B2B cross-border trade payment platform with over US$60 billion TPV in 2025, according to CIC. Founded in 2017 as one of the first payment platforms worldwide dedicated to B2B cross-border trade, we serve the largest customer base of over 1,000,000 registered SMEs globally.

We connect top-tier financial institutions directly to SMEs, the backbone of global trade, giving businesses of every size access to the same secure, compliant and seamless payment infrastructure once reserved for multinationals. As of March 31, 2026, we provide payment services across more than 200 countries and regions through partnerships with financial institutions, including some of the most established international banks around the world.

XTransfer has obtained required licenses in major hubs, including the Chinese Mainland, Hong Kong SAR, the United Kingdom, the United States, Singapore, the Netherlands, Australia and Canada.

For more information, please visit: https://www.xtransfer.com

Veteran insurance leader to accelerate growth, strengthen partnerships and drive customer-focused innovation

SINGAPORE – Media OutReach Newswire – 14 August 2026 – Etiqa Insurance Singapore today announced the official appointment of Claudia Soh as its Chief Executive Officer (CEO), effective 14 Aug 2026. Over the past six months, while serving as Acting Chief Executive Officer and continuing in her role as Chief Financial Officer, Claudia has led Etiqa Insurance Singapore through a period of sustained growth and transformation, strengthening the company’s foundations while driving initiatives focused on innovation, operational excellence, and customer-centricity. Her appointment reflects the Board’s confidence in her leadership and vision as the company embarks on its next phase of growth.

With more than 20 years of experience in the financial services and insurance industry, Claudia brings extensive expertise across finance, strategic planning, risk management, mergers and acquisitions, investor relations and auditing. Her career spans both the public and private sectors, including experience at the Monetary Authority of Singapore (MAS) and senior leadership roles within the insurance industry.

During her tenure at Etiqa, Claudia has helped build on the company’s strong momentum by supporting its growth agenda while advancing new initiatives. Her collaborative leadership approach and focus on long-term value creation have contributed to strengthening Etiqa’s capabilities for the future. She has also been an advocate for transforming the finance function from a traditional support role into a strategic business partner that helps create stronger outcomes for customers, employees and stakeholders.

“We are delighted to formally appoint Claudia Soh as CEO of Etiqa Insurance Singapore,” said Kamaludin, Group Chief Executive Officer, Etiqa Insurance and Takaful. “Claudia has demonstrated strong leadership, strategic clarity, operational excellence and resilience. Her ability to drive innovation, build strong teams and adapt to changing customer needs will continue to strengthen our market position in Singapore to deliver long-tern value for our customers, employees and stakeholders”

On her appointment, Claudia said, “I am honoured to undertake the role of CEO at Etiqa Insurance Singapore at a time of significant change for our industry. As customer expectations continue to evolve, we must remain agile, innovative and focused on delivering purposeful value. By combining digital innovation, data-driven insights and strong partnerships, we will continue to enhance the customer experience and help more individuals and businesses build financial confidence and resilience.”

Deepening Partnerships and Empowering Financial Readiness

As a leading composite insurer, Etiqa Insurance Singapore will continue to deepen its distribution capabilities and ecosystem partnerships to make protection more accessible and relevant to customers. Beyond its longstanding bancassurance partnership, Etiqa will work closely with Maybank to deliver more integrated financial and protection solutions, leveraging the strength of the Maybank network and customer ecosystem. Etiqa will also continue collaborating with partners across Singapore to develop innovative solutions that support customers’ evolving protection, savings and financial wellness needs.
Hashtag: #EtiqaInsuranceSingapore

https://www.etiqa.com.sg/

The issuer is solely responsible for the content of this announcement.

About Etiqa Insurance Pte. Ltd. (Etiqa Insurance Singapore)

Protecting customers since 1961, Etiqa Insurance Pte. Ltd. (EIPL) is a life and general insurance company licensed and regulated by the Monetary Authority of Singapore and governed by the Insurance Act 1966. Having protected customers in Singapore since 1961 under the name United General Insurance Co. Sdn. Bhd., the company transitioned into the Singapore branch of Etiqa Insurance Berhad in 2009. Today, EIPL in Singapore stands as the pivotal operating entity of Etiqa Insurance Group, a leading insurance and takaful provider in ASEAN.

EIPL offers a comprehensive range of life and general insurance products accessible through its diverse distribution channels, including bancassurance, agents, brokers, financial advisers, partnerships, direct and online sales via Tiq by Etiqa. Etiqa is rated ‘A’ by credit rating agency Fitch for the group’s ‘Favorable’ business profile. The company is a member of the Maybank Group.

As a leading overseas payment service provider (PSP), PayerMax has integrated Rakuten Pay to enable international merchants to adopt this payment method in Japan. This integration marks a significant milestone in the technical collaboration, successfully supporting merchants in leveraging Rakuten Pay for their local operations.

The milestone not only enhances the localized payment experience for Last War players in Japan, but also demonstrates how international game publishers can leverage trusted local payment partnerships to accelerate market entry, strengthen localization and better engage Japanese consumers.

Connecting with Japanese Players Starts with Local Payments

As more global game publishers expand into Japan, localized payment experiences have become an increasingly important part of player acquisition, monetization and long-term growth.

As one of the flagship payment services within the Rakuten Ecosystem, Rakuten Pay plays a central role in Japan’s digital commerce landscape. The Rakuten Ecosystem connects more than 100 million registered members across e-commerce, financial services, travel, mobile and offline retail, and Rakuten Pay has become one of Japan’s most widely adopted local payment methods.

For international game publishers, integrating Rakuten Pay is about more than offering another payment option. It provides access to one of Japan’s most established consumer ecosystems, allowing games to deliver payment experiences aligned with local player preferences while building stronger engagement in one of the world’s most competitive gaming markets.

Supporting Last War Highlights PayerMax’s Local Payment Expertise in Japan

As one of the fastest-growing strategy games worldwide, Last War continues to expand its global footprint, with Japan representing one of its key strategic markets. As expectations for localized payment experiences continue to rise, enabling familiar and trusted local payment methods has become an important part of enhancing player experience and supporting sustainable growth.

With support from PayerMax, Last War successfully integrated Rakuten Pay, becoming a leading overseas game to support the payment method and offering Japanese players a more localized and seamless payment experience.

Designed to support international businesses entering Japan, PayerMax provides a unified payment solution that bridges the gap between global merchants and the local ecosystem. By leveraging PayerMax’s integration with Rakuten Pay, PayerMax serves as a gateway for international businesses to establish a strong presence in the Japanese market.

Faster Market Entry

Through PayerMax’s system integration with Rakuten Payment, eligible merchants benefit from a standardized integration pathway that shortens implementation timelines and accelerates go-to-market execution in Japan.

Reliable Compliance and Fund Management Enablement

Leveraging the established business relationships between PayerMax and Rakuten Pay, merchants are empowered to integrate Rakuten Pay through a streamlined, standardized pathway which is aligned with Japan’s local regulatory and operational requirements, thereby delivering a payment experience that resonates with the everyday spending habits of Japanese players. Furthermore, within this collaborative framework, PayerMax and Rakuten Pay facilitate the unified orchestration of critical processes including KYC, anti‑money laundering (AML) and fund management, effectively alleviating the operational complexities and associated costs of local payment execution. This enables merchants to refocus their resources on sustainable business growth and enriched player engagement.

Access to Japan’s Consumer Ecosystem

Through PayerMax, businesses can better engage local consumers, strengthen brand presence and build sustainable long-term growth in Japan.

The successful integration for Last War not only demonstrates the commercial value of the partnership between PayerMax and Rakuten Payment, but also provides a proven reference for more global game publishers and digital content companies expanding into Japan.

Executive Quotes

Hiroki Sogawa, Executive Officer, Rakuten Payment, said:

“We are pleased to partner with PayerMax and to see Last War, a leading title, successfully integrate Rakuten Pay as a payment option. Through this collaboration, we look forward to supporting more international businesses and digital content providers in delivering trusted, localized payment experiences for Japanese consumers.”

Will, APAC General Manager of PayerMax, said:

“Integrating with Rakuten Pay marks an important milestone in PayerMax’s expansion of local payment capabilities in Japan. The successful launch of Last War reflects the strength of our partnership and demonstrates our ability to help global game publishers and international businesses localize faster through trusted local payment infrastructure. Looking ahead, we will continue working with leading local payment partners worldwide to deliver secure, compliant and scalable payment solutions for global merchants.”

Strengthening Local Payment Infrastructure for Global Growth

The partnership with Rakuten Payment represents another important milestone in PayerMax’s strategy to strengthen local payment infrastructure across key global markets and further expand its local payment capabilities in Japan.

Today, PayerMax supports businesses across more than 150 markets and offers access to over 600 payment methods worldwide, backed by an extensive network of local payment partners spanning Japan, Southeast Asia, the Middle East, Latin America and other high-growth regions.

Rather than simply aggregating payment methods, PayerMax focuses on connecting businesses with the local payment ecosystems that shape consumer behavior in each market. By combining enterprise-grade payment technology with trusted local partnerships, PayerMax enables international businesses to localize faster, operate more efficiently and achieve sustainable global growth.

Hashtag: #PayerMax #RakutenPay

The issuer is solely responsible for the content of this announcement.