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TAIPEI, TAIWAN – Media OutReach Newswire – 17 August 2026 – The Tri-Mountain National Scenic Area Headquarters , Tourism Administration, MOTC Aug.13 announced the launch of the 2026–2027 “Greetings from Taiwan Springs” campaign. Highlighting “Four-Season Springs Travel” and “Taiwanese Healing Wellness,” the initiative connects 19 unique spring destinations across Taiwan, integrating culinary experiences, cultural tours, and distinctive accommodations to establish hot spring travel as a year-round attraction.

Edward Lee and Andrew Chau Serve as Hot Spring Travel Guides, Exploring Local Terroir and Regional Specialties across Taiwan
Edward Lee and Andrew Chau Serve as Hot Spring Travel Guides, Exploring Local Terroir and Regional Specialties across Taiwan

The launch press conference broke away from tradition with a vibrant runway show featuring celebrity “Hot Spring Travel Navigators,” including acclaimed chef Edward Lee from Netflix’s Culinary Class Wars, visual identity creative director Yen Po-Chun, TSUTAYA BOOKSTORE Taiwan Chairman Kazuma Otsuka, and actor-host Andrew Chau. Together with local businesses, they showcased regional agriculture, specialties, and lifestyle products.

The official launch celebration kicks off on September 4 at Guguan Park in Taichung, featuring a themed parade with over 500 participants and the lighting ceremony for the Lishan–Guguan Light Art Festival, which stars a massive eight-meter “OhBear” light installation. The festivities continue on September 5 with a guided tribal trekking tour in Guguan, offering participants an exclusive NT$500 accommodation discount.

To promote four-season wellness tourism globally, the campaign partners with the East Asia Hot Spring Association for an international symposium on September 4. Key promotions also include complimentary LINE POINTS for new followers, curated packages starting at NT$299, and a flash sale of 800 limited NT$1 Hot Spring Vouchers for the Double 11 Shopping Festival. Furthermore, cross-sector collaborations offer half-price entry to national forest areas, limited-edition Taiwan Railway bento boxes, and Guanziling mud spring skincare products to enrich the travel experience.Hashtag: #TaiwanFourSeasonSprings

The issuer is solely responsible for the content of this announcement.

Malaysia’s palm oil research agency is advancing a bio-based immersion coolant for data centres as the country searches for ways to curb the heavy water and electricity demands created by its fast-growing artificial intelligence infrastructure.

The Malaysian Palm Oil Board has developed Sawit EcoTherm, a non-conductive dielectric fluid made largely from palm-derived materials that allows servers and other computing components to be immersed directly in coolant. The technology eliminates the need for conventional evaporative cooling towers and is being positioned for AI and hyperscale facilities where rising processor densities are producing substantially more heat.

Sawit EcoTherm remains at the pre-commercial stage, with pilot projects, technical validation and partnerships with data centre operators among the steps required before widespread deployment. Researchers say the fluid could reduce cooling-related energy consumption by about 30% to 50%, largely by removing server fans and transferring heat directly from electronic components.

MPOB estimates that conventional water-based cooling across Malaysia’s expanding data centre industry could eventually require as much as 876 million litres of water a day. Other projections based on currently identified developments are lower, illustrating the uncertainty surrounding future capacity and cooling configurations. Data centres planned across Selangor, Johor and Negeri Sembilan have been estimated to require more than 445 million litres daily if projected demand materialises.

The pressure is particularly acute in Johor, which has become one of Asia’s fastest-growing data centre clusters because of its proximity to Singapore, available industrial land and established power and connectivity infrastructure. Water availability and grid capacity have increasingly become constraints as developers seek to commission large AI facilities.

Malaysia’s data centre and cloud computing investment approvals reached RM144.4 billion between 2021 and the middle of 2025. Global technology and infrastructure groups including Microsoft, Amazon, Google, ByteDance, Equinix and AirTrunk have committed billions of dollars to expanding computing capacity in the country.

AirTrunk announced plans this year to invest about $3 billion in two additional hyperscale campuses in Johor, adding more than 280 megawatts of capacity. Equinix separately unveiled an investment exceeding $190 million for another Kuala Lumpur facility designed to support more than 2,200 cabinets and equipped for advanced liquid cooling.

Those developments are accelerating interest in alternatives to traditional air and water cooling. AI servers can generate several times more heat than conventional computing equipment, making direct liquid cooling and immersion systems increasingly attractive as rack power densities rise.

Sawit EcoTherm uses palm-derived ester formulations engineered to provide electrical insulation while absorbing heat from processors, memory, power supplies and graphics processing units. MPOB has developed two formulations, EcoTherm 5s and EcoTherm 8s, both with dielectric breakdown strength exceeding 75 kilovolts.

The fluids are designed for single-phase immersion systems, where coolant remains liquid while circulating through a closed loop. The 8s formulation has a minimum flash point of 200 degrees Celsius, while the 5s version has a minimum of 160 degrees. Their characteristics are intended to combine thermal performance with relatively low pumping requirements.

Palm-derived material can also offer a cost advantage. Commercial synthetic and petroleum-based immersion fluids can cost about RM50 to RM80 per kilogram, while the raw-material cost for producing the palm formulation has been estimated at roughly RM20 to RM25 per kilogram. Final commercial pricing has not been announced.

MPOB says up to 95% of the material used in Sawit EcoTherm can come from renewable bio-based sources. The formulations are biodegradable and free from PFAS, a class of persistent chemicals that has attracted growing regulatory scrutiny because of its resistance to environmental degradation.

The technology nevertheless carries broader sustainability questions because expansion of oil-palm cultivation has historically been associated with deforestation, biodiversity loss and pressure on wildlife habitats. The environmental case for palm-based coolant will therefore depend partly on traceable sourcing, lifecycle emissions and whether demand can be met without encouraging additional land conversion.

Immersion cooling itself is not new. Vegetable-derived, mineral-oil and synthetic dielectric fluids are already available, while many operators developing AI facilities favour direct-to-chip liquid cooling because it can be integrated into server architectures without fully submerging equipment. Commercial success for Sawit EcoTherm will depend on compatibility with hardware, long-term fluid stability, maintenance requirements and acceptance by server manufacturers.

Arabian Post Staff -Dubai Saudi Arabia will host more than 2,200 participants from 100 countries in Riyadh for the 21st IDRA World Congress on Desalination and Water Reuse, placing water security, desalination technology and reuse at the centre of an international policy and investment gathering. The congress, scheduled for November 1-5, will be held in Saudi Arabia for the first time and hosted by the Saudi Water […]

Cl0p has claimed a sweeping data-theft campaign affecting nearly 50 companies worldwide, placing Shell, Philips, GE and financial technology group Fiserv among the organisations named on the cybercrime operation’s leak site. Several companies have opened investigations, although the scale of the alleged theft remains unverified. The campaign appears to mark another large-scale attempt by the Russia-linked extortion group to exploit a weakness in widely deployed enterprise software […]

Wison Engineering has secured a contract worth about $4.04 billion from ADNOC Gas to build a major natural gas processing train and associated power infrastructure at Habshan in Abu Dhabi, marking the biggest engineering, procurement and construction award in the company’s history. The core EPC contract for Phase 2 of ADNOC Gas’s Rich Gas Development project is valued at $3.9 billion. Wison will also construct a 220-kilovolt […]

Dubai has developed into one of the Middle East’s most prominent destinations for luxury retail, hospitality and international lifestyle trends. Alongside high-end fashion, fine dining and premium hospitality, cigars have also maintained a visible presence within the city’s broader luxury market. The cigar segment in the UAE is influenced by the country’s international population, tourism industry and established luxury retail environment. Dubai’s position as a global commercial […]

VinFast is joining forces with Gowa Motor Group to create a venture aimed at accelerating the electric vehicle maker’s retail expansion across Indonesia, with plans for at least 30 new showrooms and service centres. The agreement strengthens VinFast’s push to build a nationwide sales and aftersales ecosystem alongside its growing manufacturing presence. The memorandum of understanding envisages the two companies establishing a joint venture that will develop […]

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Arabian Post Staff -Dubai ADQ has proposed buying all remaining shares in AD Ports Group for cash, potentially giving Abu Dhabi’s sovereign investment structure full ownership of one of the emirate’s most important ports, shipping and logistics businesses. The Abu Dhabi investment company, whose assets and investments were brought under the umbrella of sovereign investment platform L’IMAD earlier this year, holds about 75.42% of AD Ports Group. […]

JAKARTA, INDONESIA – Media OutReach Newswire – 17 August 2026 – VinFast and Gowa Motor Group, an established Indonesian automotive group with experience across multiple automotive brands, today announced the signing of a strategic Memorandum of Understanding (MOU) to establish a joint venture that will develop VinFast’s electric vehicle dealership network in Indonesia. The partnership marks an important milestone in VinFast’s strategy to expand its presence in one of Southeast Asia’s most promising EV markets, bringing VinFast’s products, services, and EV ownership experience closer to consumers across the Indonesian archipelago.

Mr. Sadikin Aksa, Commissioner of Gowa Motor Group (left), and Mr. Antonio Zara, Chief Executive Officer of VinFast Southeast Asia (right), at the signing ceremony of the strategic Memorandum of Understanding (MOU) between VinFast and Gowa Motor Group.
Mr. Sadikin Aksa, Commissioner of Gowa Motor Group (left), and Mr. Antonio Zara, Chief Executive Officer of VinFast Southeast Asia (right), at the signing ceremony of the strategic Memorandum of Understanding (MOU) between VinFast and Gowa Motor Group.

Under the MOU, VinFast and Gowa Motor Group will establish a joint venture to develop VinFast’s dealership network across Indonesia, with a target of opening at least 30 showrooms and service centers.

The partnership reflects the two companies’ shared commitment to building a long-term strategic relationship in Indonesia’s growing electric vehicle market. By partnering with VinFast, Gowa Motor Group demonstrates its confidence in VinFast’s vision, capabilities, and the long-term potential of its electric mobility ecosystem.

The new network will serve as a key pillar of VinFast’s long-term growth strategy in Indonesia, offering VinFast’s electric vehicles alongside aftersales services, maintenance, and customer care that meet the company’s global standards. The partnership will contribute to VinFast’s broader plan to expand its dealership network in Indonesia. The company currently operates more than 40 showrooms nationwide and aims to add over 150 new showrooms in the coming years.

The agreement with Gowa Motor Group reinforces VinFast’s strategy of partnering with leading local companies to expand its distribution network, improve customer access to high-quality products and services, and support Indonesia’s transition toward greener transportation.

Gowa Motor Group is an established automotive group in Indonesia with extensive experience across multiple automotive brands and vehicle segments. Its operation spans automotive distribution, dealership operations, passenger vehicles, and commercial vehicles, supported by a broad network and strong understanding of the local market. With its automotive expertise, operational capabilities, and market knowledge, Gowa Motor Group is expected to become a strategic partner for VinFast in expanding its distribution network, enhancing the customer ownership experience, and accelerating the adoption of electric vehicles in Indonesia.

Representatives of VinFast and Gowa Motor Group at the MOU signing, marking an important step toward establishing a joint venture to expand 30 VinFast dealership showrooms across Indonesia.
Representatives of VinFast and Gowa Motor Group at the MOU signing, marking an important step toward establishing a joint venture to expand 30 VinFast dealership showrooms across Indonesia.

Mr. Antonio Zara, Chief Executive Officer of VinFast Southeast Asia, said: “Gowa Motor Group is an established automotive group in Indonesia with extensive experience across multiple automotive brands. We believe the combination of VinFast’s product development capabilities, advanced technologies, and comprehensive EV ecosystem with Gowa Motor Group’s local market expertise, automotive network, and operational experience will provide a strong foundation for expanding VinFast’s presence in Indonesia. More importantly, this partnership will enable us to deliver an increasingly convenient, comprehensive, and high-quality EV ownership experience for Indonesian customers.“

Mr. Sadikin Aksa, Commissioner of Gowa Motor, said: “We see tremendous potential in Indonesia’s electric vehicle market and strongly believe in VinFast’s long-term vision. Our partnership not only creates new business opportunities for both companies but also reflects our shared commitment to accelerating Indonesia’s green transition. Leveraging our experience across multiple automotive brands and our established network in Indonesia, Gowa Motor Group looks forward to working alongside VinFast to bring sustainable mobility solutions and high-quality services closer to consumers across the country.“

Indonesia is one of the key pillars of VinFast’s global growth strategy. Since entering the market, VinFast has rapidly expanded its product portfolio, commenced operations at its manufacturing facility in Subang, and built a comprehensive EV ecosystem through a growing network of strategic partners, including charging infrastructure developer V-Green, all-electric ride-hailing service GSM, financial institutions, banking partners, authorized service workshop partners, and dealerships nationwide. By combining manufacturing capabilities, a comprehensive EV ecosystem, and an expanding partner network, VinFast is steadily advancing toward its goal of becoming one of the leading electric vehicle brands in Indonesia and across Southeast Asia.

Hashtag: #VinFast

The issuer is solely responsible for the content of this announcement.

About VinFast

VinFast (NASDAQ: VFS), a subsidiary of Vingroup JSC, one of Vietnam’s largest conglomerates, is a pure-play electric vehicle manufacturer with the mission of making EVs accessible to everyone. VinFast’s product lineup today includes a wide range of electric SUVs, e-scooters, e-bikes, and electric buses.

In Indonesia, VinFast is expanding its electric mobility ecosystem through a growing dealership and after-sales network, local partnerships, and its manufacturing facility in Subang, West Java, reinforcing its long-term commitment to the market.

Learn more at:

About Gowa Motor Group

Gowa Motor Group is an established automotive group in Indonesia with extensive experience in the automotive sector. The Group represents and operates across multiple automotive brands and vehicle segments, including passenger and commercial vehicles, supported by dealership, distribution, and customer service capabilities. With a broad network across Indonesia and a strong understanding of the local automotive market, Gowa Motor Group continues to build long-term partnerships and expand access to quality mobility products and services.

Arabian Post Staff -Dubai A 60-day window for the United States and Iran to negotiate a durable peace agreement has expired without a breakthrough, leaving the Strait of Hormuz dispute unresolved and military and economic pressure intensifying across the Gulf. The deadline was part of an interim framework agreed in June after months of conflict. It was designed to halt fighting, restore commercial navigation through the Strait […]

Arabian Post Staff -Dubai The UAE is accelerating its push into global markets through a rapidly expanding network of trade agreements designed to strengthen non-oil exports, attract investment and give domestic businesses easier access to major economies. The Comprehensive Economic Partnership Agreement programme has grown to 38 agreements since its launch in September 2021, extending the country’s commercial reach across Asia, Africa, Europe and the Americas. Eighteen […]

Special Event for F2P Game Developers Launches Alongside the Announcement

SINGAPORE- Media OutReach Newswire – 17 August 2026 – With the global game market grown to an approximate value of US$200 billion annually, JUNEiNTER unveils a model designed to estimate the future revenue of individual games.

JUNEiNTER announced the release of the “LCP Model,” which estimates future revenue based on operating data from live service games and a public event of a free-trial marking its launch.

Whereas games generate recurring monthly cash flows and function as digital assets, the industry has lacked established standards to calculate the future revenue of individual titles — making their revenue streams difficult to be utilized as measurable financial assets.

The LCP Model was developed from the fundamental question: “How much revenue will our game generate?” The S66 Engine, which applies the LCP Model, analyzes actual service data accumulated from launch to calculate potential future revenue. Accordingly, it has been simulated about 90,000 times, confirming its consistency and reproducibility.

To mark the unveiling of the LCP Model, JUNEiNTER is holding a public event for developers to get revenue estimations for their own games. Eligible participants are games that use the F2P model monetized through in-app purchases (IAP) or combining in-app purchases with in-app advertising. Steam and console games are excluded.

Participating developers will also be offered additional special benefits for future usage. Eligibility requirements and details of the benefits are available on JUNEiNTER’s official website (https://gv.juneinter.com).

A JUNEiNTER spokesperson said, “Revenue estimates generated by the S66 Engine are not intended to be investment solicitation, fundraising, or a guarantee of returns. The results are estimates based on the data submitted by developers and the model’s criteria, and may differ from actual revenue.”

Media Contact
Teresa Lee / Business Operations Team / [email protected] / +82-10-2144-4979 /
Hashtag: #LCPmodel #S66 #JUNEinTER #gamerevenueestimation #mobilegaming #gamedevelopers #B2B #F2P #gamevaluation #live-service #gaming

The issuer is solely responsible for the content of this announcement.

JUNEiNTER Co., Ltd

Founded in 2002, JUNEiNTER Co., Ltd. is a South Korean game company that has developed, serviced, and published online and mobile games, best known for publishing GetAmped (PC) and My Oasis (mobile). The company has expanded its lineup through in-house development, co-development, and investment over the years.

Anthropic’s plan to embed invisible watermarks in text generated by future Claude models has triggered a sharp debate among heavy AI users who fear their reliance on the chatbot could become detectable in professional, academic and creative work. The company says the technology will allow authorised detection systems to estimate whether Claude was involved in producing a passage, without inserting hidden characters, altering its visible appearance or […]

Arabian Post Staff -Dubai Iran has resumed crude loading at Kharg Island’s western terminal after a 25-day interruption, signalling a cautious restart at its main oil-export hub while Tehran expands alternative maritime and land-linked routes to reduce its exposure to the Strait of Hormuz blockade. Satellite imagery showed a very large crude carrier, or VLCC, berthed at the western terminal on August 12, the first vessel there […]

China’s artificial intelligence race has intensified with Z. ai unveiling a coding model with powerful cybersecurity capabilities and DeepSeek pushing an upgraded flagship into wider commercial use, reinforcing the country’s growing challenge to leading US developers. Z. ai’s GLM-5.3 has emerged as the more striking of the two launches because of its ability to identify software vulnerabilities. The company said the model scored 84.5 per cent on […]

Arabian Post Staff -Dubai Riyadh has hosted an international education symposium aimed at giving young people a stronger role in defining what quality, excellence and fairness should mean in future education systems. The UNESCO Regional Center for Quality and Excellence in Education organised the event in cooperation with Yemen’s Ministry of Education as part of International Youth Day 2026. The programme brought together young people, education policymakers, […]

Washington is preparing another escalation of economic pressure on Iran, with Treasury Secretary Scott Bessent promising measures without precedent even as the options left to exploit carry growing risks for energy markets, China relations and the US economy. Bessent has said new steps will be announced next week and described the strategy as combining extreme financial isolation with the continuing blockade of Iranian ports. The administration has […]

Arabian Post Staff -Dubai The UAE has pledged to defend its sovereignty and freedom of navigation through the Strait of Hormuz after another Adnoc vessel was attacked while crossing the strategic waterway, reinforcing Abu Dhabi’s determination to keep its energy trade moving despite escalating maritime threats. Dr Anwar Gargash, Diplomatic Adviser to the UAE President, said repeated attacks on Adnoc tankers would not force the country to […]

Arabian Post Staff -Dubai Mubadala Investment Company has increased its stake in Aldar Properties to 28.03 per cent, deepening its exposure to one of Abu Dhabi’s largest listed property groups as the developer expands its residential, commercial and recurring-income businesses. The Abu Dhabi sovereign investor raised its holding from 27.01 per cent through Mamoura Diversified Global Holding, its wholly owned subsidiary. The additional shares were accumulated through […]

Arabian Post Staff -Dubai Dubai stocks ended lower on Friday as disappointing corporate earnings and escalating tension around the Strait of Hormuz weighed on investor sentiment, while Abu Dhabi’s benchmark managed a marginal gain. The Dubai Financial Market’s main index fell 0.4%, extending losses for a second consecutive session. Air Arabia and contractor ALEC Holdings were among the biggest drags after their quarterly results disappointed investors. Emaar […]

Firebird has opened a large-scale artificial intelligence computing facility in Armenia, launching an ambitious expansion that is expected to deploy more than 70,000 NVIDIA Blackwell and Rubin GPUs by the end of 2027. The facility at Hrazdan marks the operational debut of Firebird’s international AI infrastructure platform. The company plans to expand the Armenia operation to 300 megawatts of computing capacity through a three-phase programme, potentially establishing […]

BEIJING, CHINA – Media OutReach Newswire – 14 August 2026 – The “YOU BRING CHARM TO THE WORLD — The 18th Global Chinese Awards” came to a close at the Phoenix Center in Beijing on the evening of August 12.

On the evening of August 12, the "YOU BRING CHARM TO THE WORLD — The 18th Global Chinese Awards" concluded at the Phoenix Center in Beijing. The photo shows award recipients posing with presenters.
On the evening of August 12, the “YOU BRING CHARM TO THE WORLD — The 18th Global Chinese Awards” concluded at the Phoenix Center in Beijing. The photo shows award recipients posing with presenters.

At this year’s awards ceremony, Academician Zhang Boli of the Chinese Academy of Engineering received the Global Chinese Lifetime Achievement Award, while actress Sylvia Chang received the Global Chinese Special Tribute Award. Academician Pan Jianwei of the Chinese Academy of Sciences, Lu Chaoyang, Chair Professor at the University of Science and Technology of China, picture-book illustrator Cai Gao, Chinese freestyle skier Xu Mengtao, Gao Du, professor at the Beijing Dance Academy, and actress Xin Zhilei received the Global Chinese Award.

In his speech, Xu Wei, Chairman of the Board and CEO of Phoenix TV, said: “Each generation of Chinese people has its own responsibilities. The older generation worked hard with their roots in their homeland, while the younger generation embraces innovation and the world, becoming connectors between different cultures.” Phoenix TV will continue to serve as an on-the-ground reporter of major global events, an international storyteller of Chinese culture, and a platform builder for international exchange, enabling audiences around the world to see more of the vibrant and diverse achievements of Chinese people.

The tribute section of the ceremony opened with an immersive children’s picture-book theatrical performance based on classic works including The Story of the Peach Blossom Spring and Bao’er. Both works were created by Cai Gao, who received the Hans Christian Andersen Award for Illustration in April this year. During the ceremony, the host recalled the children’s song Cai sang at the Andersen Award ceremony, prompting her to smile and sing “The Cuckoo” once again.

Upon receiving the Global Chinese Award, Cai Gao said that the splendid and outstanding artistic heritage of China has been a source of inspiration for her work, and that she has a deep love for the culture of this land. Seeing so many Chinese people achieve remarkable accomplishments in different fields has also given her spiritual strength. Quoting the phrase, “As long as life goes on, the struggle continues,” she encouraged herself to keep creating with passion and curiosity. “Life and creation require dedication and perseverance. I am willing to devote myself to them, as I always have.”

Joining the ceremony via video link, Lu Chaoyang shared his joy and said that the honor belongs to all Chinese researchers who have climbed, generation after generation, along the long and steep road of quantum science. Looking to the future, he offered this message: “The quantum world is very small, so small that it cannot be seen with the naked eye; but China’s dreams in science and technology are immense. Through fundamental innovation, we should illuminate a farther future for human civilization.”

In her acceptance speech, Xin Zhilei said she particularly liked the phrase “YOU BRING CHARM TO THE WORLD.” “Everyone is a unique ray of light in this world. Through our efforts and down-to-earth dedication, we each make our own small contribution to the beauty of the world. As an actress, what I can do is put my heart into every role and bring to the world a little bit of the unique color that belongs to me.” Lu Yang, director of Brotherhood of Blades II: The Infernal Battlefield, also sent his congratulations via video, expressing hope for continued collaboration and for the creation of more outstanding Chinese-language stories.

“If the dance steps of a people disappear, that chapter of history will also lose its voice.” Over the past 50 years, Gao Du and his team have traveled across more than 20 provinces and autonomous regions throughout China, venturing deep into remote mountains and visiting people’s courtyards and fireside gatherings. They learned from local communities dances that had no names, no stages and sometimes not even an audience, devoting themselves to the creation of the Chenxiang series.

Gao Du said he would continue dancing, both in the classroom and on larger stages, bringing folk dance traditions rooted in the land to the world and fostering dialogue among different cultures, so that the world can see the beauty of the East.

Wu Qingcai, Deputy Editor-in-Chief of China News Service, presented Xu Mengtao with the Global Chinese Award. Xu shared that August 13, 2026, marked exactly 24 years since she began competing in the aerials discipline of snow sports. She hopes everyone can create something extraordinary through perseverance and dedication. “In the future, I will once again stand on the starting platform and set off again. See you again at the summit.”

As one of the creators of the song Tomorrow Will Be Better, Sylvia Chang said that she and fellow Chinese-language singers hope to use music to build a bridge for peaceful communication. She expressed gratitude for being able to continue pursuing a career she loves and for having a wonderful family. “I hope to share this gratitude and these blessings with everyone.”

At the ceremony, the host recounted the eight-character motto that Academician Zhang Boli has followed throughout his life: “Uphold virtue to broaden its influence; use medical skills to serve humanity.” Now approaching 80, Zhang Boli continues to see patients at a clinic every week. When patients have difficulty walking, he takes the initiative to go downstairs and see them in their cars.

Zhang Boli said that the concepts of traditional Chinese medicine—including health preservation, wellness and preventive treatment—represent one of the best practices of “proactive health management.” Looking to the future with the compassion of a physician, he said: “Let traditional Chinese medicine benefit Chinese people around the world, and let traditional Chinese medicine benefit people everywhere. The world will be healthier because of traditional Chinese medicine.”

It is reported that the “YOU BRING CHARM TO THE WORLD — Global Chinese Awards” was initiated by Phoenix Media Group in collaboration with China News Service and numerous Chinese-language media organizations in China and overseas. Together, they select and honor outstanding Chinese people who have achieved excellence and made a global impact in different fields, helping to amplify the achievements of exceptional Chinese individuals and inspire more generations to come.

Hashtag: #PhoenixTV

The issuer is solely responsible for the content of this announcement.

HONG KONG SAR – Media OutReach Newswire – 14 August 2026 – From 23 to 25 July 2026, the ninth Franchise Expo Malaysia 2026 was held at the Kuala Lumpur Convention Centre (KLCC). As one of China’s leading new-style tea brands, NINGJI was invited to participate and quickly became one of the highlights of the exhibition with its distinctive brand appeal.

During the event, Dato’ Liew Bin, President of the Malaysia Retail Chain Association (MRCA), visited the NINGJI booth. The two parties exchanged views on NINGJI’s brand development, product offerings and expansion plans in the Malaysian market.

Backed by a proven store model and a comprehensive overseas support system, NINGJI attracted strong interest from high-quality investors throughout the event. Over the three-day exhibition, the brand successfully signed agreements for 20 new stores, bringing its total number of contracted stores in Malaysia to 82. Potential partners across multiple regions also expressed interest in establishing strategic partnerships with the brand, demonstrating NINGJI’s growing appeal in international markets.

Through product tastings and immersive interactive experiences, NINGJI also strengthened its connection with local consumers. The event generated several thousand new member registrations, building a valuable base of first-party customer data for future localized marketing initiatives.

As one of China’s leading new-style tea brands, NINGJI began its global expansion at the end of 2024. To date, the brand has signed agreements for more than 150 overseas stores across Malaysia, Singapore, Australia, New Zealand, the United States, Vietnam, Thailand, the Philippines, Indonesia, Cambodia and other markets.

In Malaysia, NINGJI currently operates nine stores, with more than ten additional locations in development. Its network is steadily expanding across key commercial districts, while the brand continues to strengthen its influence throughout Southeast Asia.

Five Localization Strategies for Malaysia, Ningji’s Anchor Overseas Market

With its young and diverse population, well-established food and beverage sector, and year-round tropical climate, Malaysia provides highly favourable conditions for refreshing fresh fruit and lemon tea beverages.

Against this backdrop, NINGJI has identified Malaysia as one of its core overseas markets and is systematically advancing its localization strategy across five key areas: store network development, supply chain infrastructure, product portfolio, organizational capabilities and brand marketing.

Expanding Across Key Commercial Districts and Empowering Every Store Through Digital Intelligence

NINGJI will use Kuala Lumpur and Johor Bahru as two strategic hubs, drawing on its proven store operating experience to establish a more refined system for site evaluation, store development and project management.

The brand has built strong digital capabilities, including an end-to-end digital system covering site selection and daily operations, as well as four AI-powered agents that provide franchise partners with integrated, data-driven support.

While steadily expanding its store network and market coverage, NINGJI remains equally focused on store-level operating quality and long-term profitability. The brand aims to build a high-quality retail network that reaches a diverse range of commercial districts and serves a broad customer base.

Strengthening the Local Supply Chain with a Forward Warehouse in Malaysia

Supply chain capability is the lifeline of any new-style tea brand. In China, NINGJI operates seven warehousing centres, manages more than 2,000 mu of lemon orchards. These capabilities have laid a solid foundation for the brand’s continued expansion.

NINGJI believes that genuine localization means combining the capabilities of its headquarters with local market resources. The brand plans to establish a forward warehouse in Malaysia by the end of the year.

Once operational, the facility will enable efficient “T+1” delivery across Malaysia’s key regions, helping stores reduce the risk of stock shortages while significantly lowering the amount of capital franchise partners need to commit to inventory. It will also provide strong logistical support for the continued expansion of NINGJI’s store network.

Balancing Classics and Innovation to Create Products for Local Tastes

NINGJI’s menu centres on fresh fruit lemon beverages paired with whole-leaf tea. Its use of fresh ingredients and made-to-order hand-shaken preparation gives the brand strong cross-cultural appeal and makes its products naturally suited to international markets.

In Malaysia, NINGJI has chosen not to simply replicate its existing menu. Instead, the brand has adopted a “signature products for customer acquisition plus localized innovation” strategy.

On the one hand, proven bestsellers led by Superior Taste Award-winning YaShiXiang Lemon Tea have launched in Malaysian, on the other hand, NINGJI continues to refine its ingredient transportation and storage solutions while developing products tailored to local flavour preferences and market conditions.

In addition to its consistently popular core products, NINGJI has already launched its new pineapple series in Malaysia. The well-received Lemon Milk Series is scheduled to make its official debut in October.

Moving forward, the brand will maintain a quarterly product launch cycle and continue using localized flavours and product innovation to energize the market.

Establishing a Regional Headquarters and Building a Professional Local Team

Local talent is essential for any brand seeking to establish deep and lasting roots in an overseas market.

NINGJI has already assembled a professional team in Malaysia covering local site selection, store development and operational management, and the team continues to grow. This will further enhance the brand’s responsiveness throughout the entire store development journey, from preliminary site selection and opening preparations to daily operations.

NINGJI also plans to establish a regional headquarters in Malaysia and further strengthen its partner support system across staff training, marketing and operational management.

By working alongside local franchise partners who share its commitment to long-term growth, NINGJI aims to expand the market and create greater opportunities together.

Communicating Across Cultures Through Localized Design and Marketing

NINGJI aims to become part of the everyday lives of Malaysian consumers.

In terms of visual presentation, the brand retains its signature yellow and green colour palette while incorporating local aesthetic preferences. Through its “one store, one design” approach, NINGJI creates open and comfortable social spaces tailored to different locations and communities.

From a marketing perspective, the brand will continue to engage with local festivals and cultural trends while collaborating with Malaysian KOLs and KOCs. By connecting social media content with offline experiences, NINGJI seeks to build an emotional relationship with consumers that goes beyond the products themselves and genuinely become part of the local lifestyle.

During its Kuala Lumpur market launch, for example, NINGJI invited Elyn Leong, a Malaysian member of the girl group Gen1es, to serve as “Store Manager for a Day.” Supported by extensive social media promotion, the “Lemon Tea for the Whole City” campaign generated more than one million views and tens of thousands of user-generated interactions across Xiaohongshu, Instagram and Facebook.

Committed to Long-Term Growth, NINGJI Creates Multidimensional Cultural Dialogue Through Localization

NINGJI believes that true globalization is not about simply replicating an existing model. It is a process of deep integration, continuous learning and ongoing refinement.

The brand continues to adapt its products, operations and communications to the consumer characteristics of each market, moving beyond simply “going global” towards becoming genuinely embedded in local communities.

A representative of NINGJI’s overseas business division said:

“Malaysia has a young, diverse and dynamic consumer market and is an important part of NINGJI’s international growth strategy. In the second half of 2026, while steadily expanding our store network, we will further advance the localization of our products, operations and brand communications. We will also continue strengthening our local team and supply chain infrastructure while building long-term relationships with more partners who understand the Malaysian market.”

Looking ahead, NINGJI will continue to build on its product strength and in-store experience while exploring diverse forms of collaboration with local business organizations, content creators and industry partners.

Starting with a cup of fresh fruit lemon tea, NINGJI aims not only to become part of Malaysian consumers’ everyday lives, but also to work alongside local partners to unlock new growth opportunities in the freshly prepared beverage market.

Hashtag: #NINGJI

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About NINGJI

NINGJI, a leading new-style tea brand featuring fresh-fruit lemon and original-leaf tea, dedicated to multi-category beverage R&D, digitalized management and operations.

NINGJI opened its first store in Changsha, China, on 8 February 2021. July 2021, the company completed a Series A financing round worth tens of millions of RMB, with investment from ByteDance and Shunwei Capital.

January 2022, NINGJI completed a Series A+ financing round worth hundreds of millions of RMB, led by Tencent, with existing investors also oversubscribing.

Through its distinctive contemporary design and refreshing tea beverages, NINGJI communicates a youthful, flavourful and playful brand philosophy, as well as a more creative and trend-driven approach to everyday life. This positioning has earned recognition and support from consumers across different age groups.

NINGJI began its global expansion at the end of 2024. To date, the brand has signed agreements for more than 150 overseas stores across Malaysia, Singapore, Australia, New Zealand, the United States, Vietnam, Thailand, the Philippines, Indonesia, Cambodia and other markets.

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