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Saudi Arabia’s flagship New Murabba project is poised to become a major investment hub, with plans to attract capital in technology, real estate, and construction sectors. Michael Dyke, the CEO of New Murabba, announced the initiative at the Fortune Global Forum in Riyadh, marking a significant step forward in the kingdom’s diversification strategy.

Launched in 2023 by Crown Prince Mohammed bin Salman, the New Murabba project is part of Saudi Arabia’s broader Vision 2030, aimed at reducing the nation’s reliance on oil revenues by fostering new industries and boosting economic growth. The initiative aims to transform the heart of Riyadh into a sprawling mixed-use urban area, poised to redefine the cityscape with a mix of residential, commercial, and entertainment offerings.

The project will cover an area of 19 square kilometres, positioning it as one of the largest urban developments globally. Its scale is unprecedented, making it one of the most ambitious projects in Saudi Arabia’s recent history. The new district is expected to accommodate over 100,000 residents and create hundreds of thousands of jobs in various sectors, significantly contributing to Riyadh’s economic development.

One of the key areas that Dyke highlighted during his speech at the forum is the focus on technology. The New Murabba project aims to integrate cutting-edge technological innovations into its design and infrastructure. The development will feature smart city technologies, including AI-driven systems for traffic management, energy conservation, and public services. Moreover, the project is expected to foster a thriving ecosystem for tech startups and established companies, making it an attractive destination for both domestic and international tech investors.

The project’s real estate and construction sectors will also play a pivotal role. With residential spaces, luxury hotels, office towers, and retail outlets planned, the project is designed to meet the needs of a diverse range of residents, businesses, and tourists. This focus on mixed-use developments aims to create a self-sustaining urban area, with a heavy emphasis on sustainability and green architecture. Additionally, the construction phase alone is expected to generate significant economic activity, providing a substantial number of jobs in the kingdom’s building sector.

New Murabba’s strategic location within Riyadh further boosts its potential as a central business and cultural district. It will be positioned in close proximity to key landmarks, including the King Abdulaziz Historical Centre and the King Saud University, enhancing its accessibility and making it a focal point for both locals and visitors. The project’s proximity to the King Khalid International Airport is also expected to make it a prime location for international businesses, especially in the tech and tourism industries.

The Saudi government’s backing of the New Murabba initiative signals a strong commitment to its diversification efforts. As part of the Vision 2030 programme, the kingdom is looking to foster a more sustainable and diversified economy, moving away from its dependence on oil exports. This development aligns with broader trends in urbanisation across the Middle East, where large-scale projects are shaping the future of cities and driving economic change.

The investment opportunities presented by New Murabba are expected to attract a wide range of investors from various sectors. For real estate developers, the sheer scale of the project represents an unparalleled opportunity. For technology firms, the integration of smart city technologies offers a unique environment in which to develop and test innovative solutions. Meanwhile, the construction sector stands to benefit greatly from the demand for infrastructure and buildings, with the long-term potential for growth in both residential and commercial spaces.

With the Saudi government’s push for private sector involvement, the New Murabba project is expected to be a catalyst for further investments in the kingdom. The involvement of international investors and companies will be crucial to its success, with the project acting as a gateway to other opportunities within Saudi Arabia’s growing economy.

Gulf states are emerging as influential players in digital assets, with governments across the region intensifying efforts to regulate cryptocurrencies, tokenisation and Web3 innovations. A growing number of jurisdictions are introducing licensing frameworks for virtual asset service providers, stablecoin regimes and asset-tokenisation structures, signalling a shift in strategy from reactive oversight to proactive design.

The Central Bank of the United Arab Emirates has introduced a Payment Token Services Regulation that obliges issuers, distributors and custodians of payment tokens to maintain full reserve backing, undergo mandatory licensing and meet robust anti-money-laundering and cybersecurity standards, thereby positioning the UAE as a regulatory pioneer in the region. Across the region, countries such as Bahrain and Saudi Arabia have developed layered digital-asset frameworks, with Bahrain’s central bank among the earliest movers and Saudi launching fintech sandboxes and pilot token-asset schemes under its Vision 2030 plan.

Market data underline these developments. Analysis shows that between July 2023 and June 2024 the Middle East and North Africa region handled some US$338.7 billion in on-chain crypto value, accounting for approximately 7.5 per cent of global transaction volume. Institutional flows dominate: about 93 per cent of value transferred in the region came in amounts of US$10,000 or more.

Several regional platforms have obtained new licences under this regulatory push. The region’s first licensed crypto-asset service provider, Rain Financial Inc., has expanded its services under licence from both Bahrain’s regulator and Abu Dhabi’s ADGM-FSRA. In Bahrain, over 50 firms including nearly half focused on digital-assets are in discussions to establish operations under the Central Bank’s regime.

The tokenisation of real-world assets is gaining traction, with banks and global institutions exploring issuance of token-backed bonds, real estate and commodity-linked tokens. According to consultancy research, tokenisation could add as much as US$230 billion annually to MENA-region GDP. Major international exchanges and asset-managers are establishing footholds: for instance, the global exchange Binance uses the UAE as its regional base and has obtained a licence under Dubai’s Virtual Assets Regulatory Authority.

Despite this momentum, the region faces challenges. Implementation remains uneven: regulatory capacity across jurisdictions varies, local consumer-protection rules are still emerging and cybersecurity vulnerabilities in wallet providers and exchanges pose material risk. Energy-use and environmental impacts of crypto-mining have also drawn regulatory scrutiny: in one Gulf city, electricity consumption fell by over fifty per cent after enforcement of mining curbs.

Taxation and corporate-governance issues are also under development. In Saudi Arabia individuals currently pay no capital-gains tax on crypto, though businesses may face up to 15 per cent tax with corporate income taxed at 20 per cent plus a 2.5 per cent zakat levy. Given the youth-skewed demographics of Gulf markets and high smartphone penetration, regulators see digital-assets as both a diversification lever and a conduit to broader fintech innovation.

For global crypto and Web3 players the Gulf region offers a combination of clear regulation, large capital pools and government-driven ambition. However firms must navigate rigorous licensing conditions, reserve-backing rules, AML frameworks and evolving governance standards. The regulatory focus on stability and consumer protection underscores that the region expects digital-asset innovation to be embedded in mainstream finance rather than existing outside it.

   By K Raveendran   The market seems to have already done its arithmetic on the new US sanctions on two major Russian oil companies, Rosneft PJSC and Lukoil, gauging the immediate and medium-term consequences for energy supply lines stretching from Moscow to Mumbai. In a matter of hours, crude prices spiked, reflecting not just […]

The article Latest Trump Sanction On Russian Oil Companies Gives Escape Route To India appeared first on Latest India news, analysis and reports on Newspack by India Press Agency).

Dubai-based investment platform Green Dome Investments has signed a binding agreement to acquire the entire equity stake in cold-chain specialist Transcorp International for AED 225 million. The transaction is subject to customary regulatory approvals and is expected to complete in the coming weeks.

GDI’s shareholder backing includes SISCO Holding, the Saudi-listed infrastructure investment company that holds a 31.67 per cent stake in GDI. SISCO will contribute AED 75 million towards the acquisition price, with the remainder to be financed through equity from GDI’s shareholders. Transcorp, founded in 2013, operates across the UAE, Saudi Arabia and Qatar and has built a substantial cold-chain logistics footprint, including warehousing, transportation and last-mile delivery for temperature-sensitive cargo in 50 key cities across the Gulf region, supported by more than 1,000 employees.

GDI’s strategy for the deal is driven by its desire to accelerate growth in the fast-growing temperature-controlled supply-chain segment in the Gulf Cooperation Council markets. The investment complements its existing logistics arm, Elite Co., which focuses on fulfilment, middle-mile and last-mile services, and will now incorporate Transcorp’s cold-chain infrastructure and expertise. According to GDI’s chairman, the acquisition gives the group a stronger presence in Saudi Arabia and positions it to capitalise on what is described as one of the fastest-growing logistics segments in the region.

From a financial performance viewpoint, Transcorp reported revenues of AED 60.8 million in 2022, AED 75.8 million in 2023 and AED 109.4 million in 2024.. Its compound annual growth rate across that period has reportedly been strong, reflecting rising demand in cold-chain services tied to e-commerce, pharmaceuticals and food-service sectors in the GCC. The acquisition therefore aligns with broader regional trends in logistics expansion, infrastructure investment under national initiatives and growing interest from institutional investors in supply-chain resilience.

Analysts note that the deal is part of a wave of consolidation in the Gulf logistics market, especially in niche segments such as temperature-controlled transport and last-mile fulfilment. By integrating Transcorp into its logistics ecosystem, GDI stands to enhance its service offering, widen geographic reach and deepen its customer base. However, risks remain. Integration of operations across multiple jurisdictions and alignment of management, systems and culture will demand careful oversight. The transaction’s successful execution will hinge on regulatory approvals, seamless operational integration and the maintenance of service quality levels which are critical in cold-chain logistics.

From SISCO’s perspective, the investment into GDI underscores its strategy of enabling portfolio companies to capture growth opportunities that bolster long-term value creation. SISCO’s backing of AED 75 million represents a material commitment and underscores confidence in GDI’s growth roadmap. The deal also reinforces the increasing role of Saudi institutional capital in regional logistics expansion, in line with broader economic diversification efforts.

For customers and clients in the logistics market, the enlarged platform that emerges from this transaction could offer more integrated solutions—from cold-storage warehousing and temperature-controlled freight to last-mile delivery capabilities—across multiple Gulf countries. That could translate into improved efficiency, faster delivery cycles and access to a broader network for firms in high-growth sectors such as e-commerce, healthcare and retail. On the flip side, the enlarged scale could bring complexity in operations and may put pressure on margins if the competitive dynamics intensify or if cost inflation rises.

Riyadh is advancing its push into artificial intelligence, sidestepping some of the previous fanfare around the massive urban-megaproject Neom, and signalling a new strategic pivot by its sovereign wealth arm Public Investment Fund. The fund is repositioning to attract global AI investment, deepen partnerships with major tech players and harness data-centre infrastructure at scale.

The kingdom’s leadership is steering resources away from grand construction ambitions to technology-driven growth. The newly formed Humain — a PIF-backed AI company — was launched in May with the mission of establishing Saudi Arabia as a global hub for AI. The firm plans to build advanced data centres, cloud services and one of the world’s most powerful Arabic large-language models.

Strategic deals have followed. U. S. chip-maker Nvidia has agreed to ship some 18,000 Blackwell chips to Saudi Arabia to support a 500-megawatt data-centre facility coordinated by Humain. PIF and international analysts say the move reflects a shift in focus: less emphasis on sprawling “giga-projects” of construction, more on the digital-infrastructure layer that underpins a future knowledge-economy.

Globally, transformative AI applications — from generative-AI language models to edge computing in industries — require vast compute power, energy and state coordination. PIF’s governor Yasir Al‑Rumayyan has said the kingdom is well-placed, given its energy resources and large-scale capital, to become a “hub outside the U. S.” for AI development. Analysts suggest the pivot acknowledges market realities: mega-cities like Neom have proved slower to materialise than envisaged, while digital-economy bets offer faster, more measurable returns.

The megacity Neom and its flagship component – The Line – have faced scepticism over timelines, cost-overruns and foreign investor pull-back. Executive reshuffles in Neom’s leadership and recalibrated investment priorities have signalled the shift. Meanwhile, PIF has begun trimming the proportion of its portfolio allocated to global investments — moving foreign-allocation toward 18 per cent from previous targets — to double-down on domestic strategic sectors like AI.

The investment case for Saudi Arabia is sizeable. Humain aims to tap into the Arab-language market of over 450 million people, while deploying data-centre capacity measured in gigawatts. Academic and industry voices say the kingdom has already built one of the strongest AI-ready physical infrastructures in the Middle East: multiple super-computers, data centres and training programmes are in motion. On the human-capital front, programmes to train 20,000 data/AI experts by 2030 are underway through partnerships with international firms such as Microsoft, Accenture and Huawei Technologies.

For global tech firms and investors, Saudi Arabia’s offer now centres around “sovereign AI infrastructure” rather than purely construction or real-estate play. The deal with Nvidia is seen as precedent-setting: Nvidia’s CEO told reporters that AI infrastructure is “essential infrastructure” akin to power and internet. Moreover, the shift aligns with the kingdom’s broader strategic framework Vision 2030 — which seeks to reduce oil-dependence and build a diversified economy.

Nevertheless, risks remain. Observers caution that the AI ambition is spectacular in scale yet faces operational and regulatory challenges — from data-governance to talent retention and ideological scrutiny. The push may also attract geopolitical scrutiny given the involvement of U. S. technology in Saudi infrastructure. The earlier mega-project model illustrates how bold vision can be slowed by delivery hurdles.

Global investment bank Goldman Sachs has secured the richest place in regional mergers and acquisitions activity in the Middle East and North Africa market, advising on 24 deals worth a combined US$104 billion in the first nine months of 2025, according to data from LSEG Deals Intelligence. The firm’s Co-head of Investment Banking for the Middle East & North Africa, Jassim AlSane, said the growth was driven by “national champions … with significant growth objectives” and government-backed strategies.

M&A volumes across the region have picked up substantially, supported by sovereign backing and major consolidation efforts. According to LSEG’s broader MENA investment banking review, M&A activity hit US$66.4 billion in the first quarter alone, illustrating a robust trajectory for the region. The strong performance underscores an increasingly active market for deals even amid global macro-economic headwinds.

Goldman’s dominance emerged as national-champion companies in the Gulf co-led big transactions. These firms often benefit from state support and predefined strategic mandates that accelerate investment decisions. AlSane highlighted that the top-10 deals for the firm in the region were “underpinned by an approved strategy” and “government-backed,” signalling a close alignment between private investment banks and states seeking large-scale diversification.

Key sectors powering the deal flow include energy-transition assets, infrastructure, and digital platforms. Observers note that the MENA region is embracing its role as a growth frontier for capital deployment, leveraging both private and sovereign funds to consolidate industries and build scale quickly. In particular, Saudi Arabia and the United Arab Emirates continue to push forward national frameworks that incentivise large transactions.

Despite the gains, the environment is not without uncertainty. Globally, deal volume has not uniformly increased — while deal value is up, the overall number of transactions in certain markets remains flat or declining. In the MENA context, some deals have faced delays or regulatory hurdles associated with cross‐border scrutiny and the need for state coordination. Critics argue that heavy reliance on government-backed mandates may reduce private-sector initiative and create hurdles in negotiation and valuation.

Goldman’s rise in the region also reflects wider trends in global investment banking. The firm posted a 42 per cent jump in investment-banking fees in the third quarter of 2025, citing advisory revenue jolts of 60 per cent year-on-year. While that data is global rather than specifically MENA-focused, it indicates that investment banking hunger for strategic transactions is rising and Goldman is benefiting. These elevated fee levels are the highest the firm has seen in years and point to a structural shift in deal-making dynamics.

Riyadh — The inaugural edition of FIBO Arabia drew a total of 12,399 participants from regional and international markets to the three-day expo at the Riyadh Front Exhibition & Conference Center, signalling a notable step in Saudi Arabia’s push to define itself as a wellness and fitness hub in the Middle East.

The event, held under the theme “For a Strong and Healthy Society” and aligned with the kingdom’s Vision 2030 agenda, was conducted under the strategic partnership of the Ministry of Investment, the Ministry of Sport and the Ministry of Health. More than 80 exhibitors from around 18 countries participated, while attendees were presented with more than 50 industry-leading speakers across live arenas and conference forums.

One of the centre-piece announcements was the launch of the first Fitness Sector Development Report for the Kingdom, spearheaded by the Ministry of Sport in collaboration with advisory firm CAA Portas. The report projects the domestic fitness industry could expand to a value of SAR 15.5 billion by 2030, driven by policy reforms, investor interest and a growing consumer base.

International brands such as Technogym, Life Fitness, Keiser Corporation and Therabody featured in the line-up, underscoring the global interest in the kingdom’s wellness market. The conference programme included global fitness strategist Herman Rutgers and Morgan Stanley’s Alexey Naumov among its headline speakers.

Speakers and industry insiders described the event as a sign that the Gulf region is moving into a higher gear in terms of wellness infrastructure, investment and consumer engagement. “The success of FIBO Arabia’s inaugural edition reflects both the strength of Saudi Arabia’s wellness economy and the appetite for innovation, collaboration and growth across the industry,” said Vasyl Zhygalo, Managing Director of RX Middle East and Emerging Markets.

A particularly prominent feature of the expo was its emphasis on inclusivity and community participation. Female-led sessions and anecdotes of women athletes such as Nelly Attar — recognised as the first Arab woman to climb K2 — and Saudi fitness professional Rawan Al Saadi featured in discussions on access, empowerment and facility design. Meanwhile, event organisers hosted a variety of live arenas: a Performance Arena, a Strength Arena, a Tech Arena, a Calisthenics Arena, and a Group Fitness Arena powered by Les Mills.

Business-to-business networking and investment matchmaking were core to the strategy. The ecosystem included gym operators, wellness technology firms, nutrition solution providers and investors seeking access to opportunities in the region. One panel commented on how the kingdom’s younger demographic, rising female participation, and regulatory support combine to make the market appealing. The Fitness Sector Development Report cites private-sector expansion and policy reform among the key growth drivers.

Notably, the event’s timing and format reflect a regional pivot from traditional oil-led growth toward wellness, lifestyle and economy diversification. Saudi Arabia’s commitment to developing its ecosystem was underscored through both government support and the presence of global industry players. Industry experts observed that the applied technology, live experiences and cross-border brand involvement distinguish FIBO Arabia from earlier regional trade shows in the fitness sector.

Visitor figures of 12,399 set a baseline for the event’s future editions. The organisers have already announced that FIBO Arabia will return to the same venue from 29 September to 1 October 2026.

Apparel Group and Arabian Alesaar Group have struck a retail alliance to introduce 24 international brands across more than 9,000 sqm at the forthcoming Al Shubaily Grand Mall in Saudi Arabia. The agreement positions the partners to capture demand in one of the region’s fastest-growing markets and expands Apparel Group’s strategic footprint in the Kingdom.

Under the partnership, Apparel Group will bring a mix of fashion, lifestyle, beauty and F&B brands including Calvin Klein, Tommy Hilfiger, Birkenstock, Skechers, Crocs, Levi’s, Charles & Keith, Rituals, Tim Hortons, and Cold Stone Creamery among others. The range spans apparel, footwear, beauty and food & beverage, combining merchandise that appeals across categories. The deal is intended to dovetail with Saudi Arabia’s retail and tourism ambitions.

Apparel Group already has a significant presence in the Kingdom. It recently opened three new R&B outlets in Dhahran, Riyadh Gallery and Nakheel Mall — bringing the total number of R&B stores to 165 across the Middle East and India. The Nakheel location covers 2,500 sqm, making it one of the largest in Riyadh. The R&B concept covers men’s, women’s and children’s wear, footwear, accessories and home products. The expansion underscores the group’s goal of penetrating deeper into the Saudi market.

Chief Executive Officer Neeraj Teckchandani commented that the tie-up with Arabian Alesaar represents a strategic milestone in the group’s Saudi journey and will enable customers to engage with brands that combine global appeal with local relevance. He reiterated that Apparel Group is prioritising experiential retail, mall partnerships and omnichannel integration in its growth plan.

Market watchers see the deal as aligned with the accelerating growth of Saudi retail infrastructure. Analysts note that more than 30 new malls are in development across the Kingdom over the next few years, creating opportunities for global retail brands and investors. Apparel Group has earlier signed MoUs with mall developers such as Point and Mall of Dhahran to secure anchoring positions in new properties.

The partnership also reflects Apparel Group’s broader regional expansion strategy. The group now operates over 2,300 stores across 14 countries, representing more than 85 brands. It has been actively signing new labels in fashion, beauty, home and F&B segments to diversify its portfolio and diminish reliance on any single category.

Astra Nova has secured USD 48.3 million in a funding round aimed at accelerating its development of no-code, AI-driven tools for creators in the Web3 entertainment space. The capital will bolster expansion into new regions and deepen integrations among its ecosystem of mini-apps, games and community tools.

The bulk of the funding, approximately USD 41.6 million, came through a strategic investment round, building on prior backing from firms including Outlier Ventures and Middle East family offices. Astra Nova intends to deploy the funds toward global scaling, regulatory readiness and product enhancements.

Astra Nova’s core proposition rests on TokenPlay AI, a platform that enables creators to launch blockchain-enabled micro-apps without writing code. Powered by Alibaba Cloud infrastructure, it is designed to let developers spin up interactive communities and gamified utilities rapidly. In addition, Astra Nova operates NovaToon, Deviants: Fight Club, and BlackPass, all of which already draw user traction.

Crucially, major brands are integrating with Astra Nova ahead of its token launch. Shiba Inu, one of the most active crypto communities, is deploying mini-apps through TokenPlay AI, and the Simon’s Cat IP is also building live integrations. These are not mere announcements: the integrations are functional and active, driving transaction volume even before the token is fully in circulation.

Astra Nova’s native token, $RVV, is scheduled for issuance on 18 October. The token is intended as the foundational utility currency within the ecosystem, underpinning in-app upgrades, advertising, subscriptions, and community incentives. Transaction fees from ecosystem activity are programmed to trigger buybacks of $RVV, creating a feedback loop to support tokenomics.

Backing for the project includes strategic support from NEOM, NVIDIA’s Inception programme, and Alibaba Cloud. NVIDIA’s involvement is particularly significant: it provides access to GPU and AI computing capabilities that are critical to Astra Nova’s adaptive storytelling and intelligent NPC infrastructure. Alibaba Cloud offers global infrastructure scale, while NEOM’s partnership underscores sovereign interest in aligning the startup with Saudi Arabia’s broader AI and tech ambitions.

Astra Nova’s metrics already indicate early scale: the company claims more than 250,000 creators on its waitlist for TokenPlay AI, cumulative user reach across its live products exceeding 500,000, and 200,000 daily active users across the ecosystem. The ARPG built on Unreal Engine 5 has surpassed 100,000 playtest downloads, reinforcing early demand and user engagement.

Analysts see the model’s strength in its orchestration of multiple components—creator tooling, community building, content, and gaming—into a unified framework supported by AI and blockchain. The pre-launch traction with IPs such as Shiba Inu and Simon’s Cat gives the ecosystem a runway of activity even from day zero of token issuance.

Gulf Cooperation Council states are positioning themselves to tap into the projected $2 trillion global sports tourism market by 2030, with a new PwC Middle East study underlining the region’s evolving role from event host to year-round destination.

According to the report Game on for the GCC – Turning sporting ambition into lasting tourism impact, the region already boasts world-class events such as the 2022 FIFA World Cup in Qatar and a string of Formula 1 races, and now aims to leverage that prestige to build sustained tourism flows.

The global sports tourism market is estimated to account for 10 percent of all tourism spending and is expected to surpass $2 trillion by 2030. GCC nations are racing to convert episodic sporting moments into immersive fan experiences, integrated visitor journeys and continuous attraction pipelines.

Saudi Arabia is emerging as the region’s most aggressive investor in sport, with projections that its domestic sports economy may grow from about $8 billion to $22.4 billion by 2030—creating around 39,000 jobs and adding over $13 billion to GDP. The Kingdom’s Vision 2030 reforms emphasise sports as a diversifier of its oil-dependent economy.

Across the GCC, national governments, sovereign wealth funds, private investment and public-private partnerships are converging. According to PwC’s Global Sports Survey 2024, the Middle East now commands 24 percent of global sports investments, a notable shift in capital flows toward the Gulf.

To sustain momentum, the report argues, GCC states must go beyond marquee events and build a resilient sports tourism ecosystem. That means aligning infrastructure, regulation, destination branding, transport and hospitality standards—not just for big events but for ongoing seasonal and niche attractions.

Qatar’s experience is instructive. The 2022 World Cup is estimated to have generated between $2.3 billion and $4.1 billion in tourism spending and broadcast revenues, contributing $1.6 billion to $2.4 billion in GDP impact. But the challenge is to retain visitor engagement in non-World Cup years.

In that respect, the PwC analysis calls for “sport-led destinations” combining competition, culture and entertainment. The aim is to extend visitor stays, unlock repeat visitation and cross-sell other forms of tourism—heritage, wellness, sustainability and cultural experiences.

Women’s sports are emerging as a key growth frontier. In the GCC, 85 percent of sports executives expect double-digit growth in women’s sports revenues over the coming years. Investment in female participation, media rights and sponsorship is viewed as critical to widening the revenue base.

Yet several constraints loom. Many Gulf states rely heavily on imported talent in event operations, face seasonal desert climates, and must balance aggressive development with long-term maintenance costs. Ensuring accessibility, connectivity and visa ease are also essential for maintaining global appeal.

One forward move: GCC officials have greenlit a Schengen-style unified tourist visa scheme to allow seamless travel across member states—an effort aimed at boosting cross-border “bleisure” travel and strengthening regional integration of tourism flows.

Meanwhile, event diversification is underway. Saudi Arabia recently launched the Esports Nations Cup, with the inaugural edition slated for Riyadh in November 2026, expecting participation from over 100 nations and some 1,500 players across multiple titles. The country’s wider gaming and esports strategy is aligned with broader youth, technology and cultural industry goals.

Amin H. Nasser, President & CEO of Aramco, told delegates at the Energy Intelligence Forum in London that the company will pursue “energy addition” to cope with intensifying global demand, underlining its steadfast ambition to maintain dominance in oil. He argued that conventional energy sources will remain critical even as the energy transition narrative evolves.

Nasser projected that global oil demand will grow by 1.1–1.3 million barrels per day this year and by 1.2–1.4 million bpd in 2026. He added that Aramco, having kept extraction costs at about $2 per barrel of oil equivalent for oil and $1 for gas, is well-positioned to meet the incremental demand. Speaking to a gathering of energy executives, he said the company can sustain maximum crude output of 12 million bpd for a full year without incurring extra cost.

He stressed that while many promises of the energy transition have fallen short, three shifts are now underway. First, he said the market is conceding that underinvestment in supply has risks. Second, cost pressures on alternative technologies are forcing a reevaluation of pace. Third, energy security is reclaiming a central role in policy-making. “Much of the promised progress has not been delivered, with many unintended consequences. Thankfully, it is finally shifting the narrative in three key ways,” Nasser said.

Behind the rhetoric lies a more cautious reality: Aramco has pared back its previous ambition to reach 13 million bpd, reverting instead to a 12 million bpd sustainable ceiling. That policy shift reportedly followed directives from Saudi energy authorities in early 2024.

In his remarks, Nasser also affirmed Aramco’s push into downstream and petrochemicals. He cited the company’s recent majority acquisition of Petro Rabigh, a 10 percent stake in China’s Rongsheng Petrochemical, and a joint $11 billion ethylene complex with TotalEnergies that is slated to come online by 2027. These moves, he said, diversify revenue streams beyond crude.

His stance echoes his commentary at earlier industry events. At CERAWeek in Houston, Nasser had cast doubt on the viability of green hydrogen and questioned the assumption that renewables alone can displace fossil fuels. He then quipped that there was “more chance of Elvis speaking” than seeing the current transition plans succeed.

Analysts say that Aramco’s optimism hinges on its low-carbon upstream intensity and vast reserves, which give it flexibility against higher-cost producers. The International Energy Agency’s estimates place Saudi spare capacity at about 2.43 million bpd, part of OPEC+’s total idle capacity of around 4.05 million bpd.

Still, external pressures persist. Governments worldwide face competing goals of emissions reduction, energy access, and geopolitical security. In many markets, renewables and storage technologies remain maturing, requiring heavy capital and regulatory support before they can scale. Critics argue that overreliance on fossil fuels could lock in carbon-intensive infrastructure and slow the path to net zero.

At the London forum, however, Nasser signalled that Aramco sees its role as not merely supplying more oil but shaping the discourse. “We are determined to remain dominant in oil thanks to a massive resource base, low costs, and one of the lowest upstream carbon intensities across the industry,” he said. He urged policymakers and financiers to support broad energy investment rather than prematurely dismiss conventional sources.

Abu Dhabi hosted the two-day Regional Sports Arbitration Seminar, drawing officials and experts from across Asia to strengthen the legal architecture in sport governance.

The event, organised by the UAE National Olympic Committee and the UAE Jiu-Jitsu Federation in coordination with the Olympic Council of Asia, featured sessions ranging from case management to institutional development in sports law.

One of the spotlight panels, led by the Court of Arbitration for Sport, addressed existential pressures on arbitration mechanisms under the title “Is Sports Arbitration Under Threat?” Participants from Qatar’s Sports Arbitration Foundation presented their evolving model, underscoring capacity building and procedural innovations.

Dr Mohammed bin Nasser Basem, chair of the Saudi Sports Arbitration Center, laid out his country’s journey in building regulatory frameworks, managing caseloads, and engaging media stakeholders. He urged the expansion of arbitration capacity at both continental and national levels. At the same time, Oman’s Salem Al Rawahi pointed to plans to set up an independent sports arbitration body in the Sultanate, and he commented that the diverse mix of Asian contributions enriched the exchange.

On the first day, Dr Abdullah Al-Hayyan of CAS guided attendees through foundational concepts of sports arbitration, and the Saudi experience was cited as a case study in governance and procedural practices. The seminar also explored cooperation between national courts, ministries of justice and sports arbitration bodies, a recurring theme as countries aim to enshrine arbitration decisions in enforceable legal frameworks.

The Olympic Council of Asia judged the programme a success, asserting that it deepened participants’ grasp of emerging trends in sports law and encouraged engagement among Asian legal and sport justice officials.

Across the two days, attendees weighed the tension between evolving global standards and region-specific contexts in structuring fair dispute resolution. Lessons from Qatar and Saudi Arabia were discussed as potential models adaptable to other national settings.

Saudia’s inaugural direct passenger flight from Riyadh to Moscow landed on Friday at Sheremetyevo airport, signalling a new chapter in Saudi–Russian air connectivity. The airline plans to operate three weekly round-trip services, integrating tourism, business and diplomatic traffic between the two capitals.

The launch positions Saudia alongside Flynas, which commenced direct operations between Riyadh and Moscow’s Vnukovo airport in August with three weekly flights. Flynas is also slated to begin a Jeddah–Moscow route come December. The twin developments reflect a concerted push by both states to deepen bilateral ties through aviation links.

The Riyadh–Moscow air bridge is underpinned by the Saudi Tourism Authority and the Air Connectivity Program, designed to promote cross-border mobility and support Saudi Vision 2030. Saudia officials say ticketing and scheduling are aligned to accommodate business travellers, diplomats and leisure tourists. The route’s launch was celebrated in both capitals, where it was honoured with a water cannon salute at Sheremetyevo and a gala in Moscow attended by diplomatic representatives and aviation executives.

Russia has experienced a surge in travellers from Saudi Arabia. In 2024, over 52,400 Saudis visited Russia, a leap from just 9,300 the previous year, following Moscow’s August 2023 e-visa reform that enabled Saudis easier access. Likewise, Russian visitors to the Kingdom have grown steadily, aided by anticipatory visa liberalisation and reciprocal travel facilitation efforts.

Russian Foreign Minister Sergey Lavrov, during talks with his Saudi counterpart, described the launch as an enabler of “tourist exchanges and business contacts,” citing that growing demand warranted direct air links. On the ground, Sheremetyevo’s scheduling system already lists flights to Riyadh beginning mid-October, operating up to five times weekly.

The timing dovetails with a broader recalibration in Saudi foreign policy and energy diplomacy. The personal rapport between Crown Prince Mohammed bin Salman and President Vladimir Putin has been instrumental in facilitating cooperation within the OPEC+ framework. Cooperation in trade, energy and security has steadily flourished in recent years, and aviation ties now offer a tangible bridge between economies.

Saudia’s fleet expansion and network strategy underscore that the Moscow link is more than symbolic. The airline now serves over 100 destinations across four continents, with plans to expand to 145 destinations by 2030. Performance figures underscore ambition: in the first half of 2025, Saudia carried 17.5 million passengers and operated 100,000 flights.

The route is expected to spur ancillary sectors. Saudi tour operators are preparing Russia-focused packages including Moscow, St Petersburg, and beyond, while Russian travel agencies are packaging Saudi cities and pilgrimage circuits. Pilgrim traffic is especially significant: the Moscow launch could funnel more Russian pilgrims directly to Mecca or Medina via Riyadh.

GITEX, the iconic technology and innovation expo, is broadening its footprint by expanding into Vietnam, heralding a new chapter for the Southeast Asian nation’s burgeoning digital economy. With the event’s successful history in the Middle East and Asia, this expansion signals a strong shift towards positioning Vietnam as a central player in the global digital arena. The launch aligns with Vietnam’s ambitious vision to develop a digital economy worth over $200 billion by 2030, driven by the country’s evolving tech ecosystem, government-backed initiatives, and an increasingly connected population.

GITEX Vietnam, set to take place in Hanoi, is expected to be a major catalyst for the nation’s digital transformation. The expo, known for showcasing the latest advancements in AI, cloud computing, cybersecurity, and smart technologies, will provide a platform for global tech giants and local startups to foster collaboration. This shift not only promises to boost local innovation but also offers international companies the opportunity to tap into Vietnam’s rapidly growing market. The country’s young, tech-savvy population and expanding digital infrastructure make it an ideal destination for the event, underscoring the symbiotic relationship between GITEX’s global platform and Vietnam’s digital future.

The expansion into Vietnam is a testament to GITEX’s strategic move to capture the rising tide of digitalisation across Southeast Asia. According to industry analysts, Vietnam’s digital economy is one of the fastest-growing in the region. With the government’s commitment to building a robust digital infrastructure, the country aims to integrate digital solutions across key sectors, including healthcare, education, logistics, and manufacturing. This government push is expected to further accelerate innovation in AI and blockchain technologies, sectors where Vietnam has begun to make notable strides.

One of the main drivers behind Vietnam’s digital economy ambitions is the government’s Digital Transformation Program, which aims to equip businesses and individuals with the tools to thrive in the new digital world. As part of this initiative, the Vietnamese government has pledged to support local startups and foster an environment conducive to technological advancements. Public-private partnerships are expected to play a pivotal role in bridging the gap between government policy and the commercial sector, ensuring that both infrastructure and innovation go hand in hand.

GITEX’s involvement in this transformation is poised to elevate Vietnam’s digital capabilities on the global stage. By offering a comprehensive view of the latest trends, technologies, and business solutions, the event will expose Vietnamese enterprises to the tools and insights needed to enhance productivity, efficiency, and innovation. As part of the expansion, Vietnam’s homegrown tech companies will also be able to showcase their capabilities, fostering collaboration with global leaders in digital technologies.

The 2025 edition of GITEX Vietnam will feature a broad spectrum of sectors, including digital health, fintech, artificial intelligence, and cybersecurity. These areas align closely with the country’s vision to modernise key industries and improve overall living standards through technology. AI, for instance, is expected to play a crucial role in enhancing Vietnam’s manufacturing sector, enabling greater automation and precision in production. Additionally, fintech’s rise in Vietnam promises to boost financial inclusion by offering innovative solutions to underserved populations, with digital payments and mobile banking expanding rapidly in urban and rural areas alike.

The growing momentum of GITEX in Southeast Asia is evident through its ongoing success in regions like the UAE, India, and Saudi Arabia, where it has served as a crucial platform for digital transformation discussions. The move into Vietnam further strengthens its position as a global tech hub, providing valuable opportunities for cross-border collaboration. Vietnamese companies, eager to expand their reach, will benefit immensely from the international exposure GITEX provides, potentially paving the way for future partnerships, investments, and technological breakthroughs.